The Cards and Payments Industry in Portugal: Emerging Trends and Opportunities to 2021

GlobalData’s 'The Cards and Payments Industry in Portugal: Emerging Trends and Opportunities to 2021' report provides detailed analysis of market trends in the Portuguese cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including credit transfers, check payments, payment cards, direct debit and cash transactions during the review period (2012–2016).

The report also analyzes various payment card markets operating in the industry, and provides detailed information on the number of cards in circulation, and transaction values and volumes during the review period and over the forecast period (2017–2021). It also offers information on the country's competitive landscape, including the market shares of issuers and schemes.

The report brings together GlobalData’s research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers details of regulatory policy and recent changes in the regulatory structure.

Scope

• This report provides a comprehensive analysis of the Portuguese cards and payments industry.

• It provides current values for the Portuguese cards and payments industry for 2016, and forecast figures to 2021.

• It details the different demographic, economic, infrastructural and business drivers affecting the Portuguese cards and payments industry.

• It outlines the current regulatory framework in the industry.

• It details marketing strategies used by various banks and other institutions.

Key Highlights

• The economic crisis had a profound effect on the Portuguese banking sector, which is still struggling with high debts and frail depositor confidence. This led to a period of consolidation; in 2015, Banco Santander Totta acquired Banco Banif. Similarly, in November 2016, Barclays sold Portugal’s Barclaycard consumer payments business to WiZink Bank. Likewise, Novo Banco was put up for sale by the government in 2015. This is likely to lead to concentration in both card issuing and merchant acquiring business.

• The Postal Services of Portugal (CTT) entered into the banking sector with the launch of Banco CTT in November 2015. In March 2016, the bank launched 51 branches, with plans to increase its branch network to 200 by the end of 2016. To make banking and payment services more accessible to customers, the bank offers both in-branch and online banking services, and set up its branches at locations with high customer footfall such as shopping malls. This is anticipated to increase banking penetration and thereby boost the adoption of banking products such as current accounts and debit cards.

• EU regulation on capping interchange fees for credit and debit cards at 0.3% and 0.2% respectively was implemented in Portugal in 2015. Consequently, large banks saw their revenues on payment cards decrease. To combat revenue erosion, banks increased annual fees, current account minimum-balances and maintenance fees.

Reasons to buy

• Make strategic business decisions, using top-level historic and forecast market data, related to the Portuguese cards and payments industry and each market within it.

• Understand the key market trends and growth opportunities in the Portuguese cards and payments industry.

• Assess the competitive dynamics in the Portuguese cards and payments industry.

• Gain insights into marketing strategies used for various card types in Portugal.

• Gain insights into key regulations governing the Portuguese cards and payments industry.

Companies mentioned

Caixa Geral de Depósitos

Millennium BCP

Novo Banco

Banco Santander Totta

BNP Paribas

Banco BPI

Multibanco

American Express

Visa

MasterCard

Table of Contents

1 DEFINITIONS AND METHODOLOGY

1.1 Definitions

1.2 Methodology

2 KEY FACTS AND HIGHLIGHTS

3 EXECUTIVE SUMMARY

4 PAYMENT INSTRUMENTS

4.1 Current Payment Environment

5 E-COMMERCE AND ALTERNATIVE PAYMENTS

5.1 E-Commerce Market Analysis

5.2 Alternative Payment Solutions

5.2.1 Seqr

5.2.2 MEO wallet

5.2.3 Paysafecard

5.2.4 MB Way

6 REGULATIONS IN THE CARDS AND PAYMENTS INDUSTRY

6.1 Regulatory Framework

6.1.1 SEPA cards framework

6.2 Anti-Money Laundering (AML)

6.3 Foreign Direct Investment (FDI) Regulations

7 ANALYSIS OF CARDS AND PAYMENTS INDUSTRY DRIVERS

8 PAYMENT CARDS

9 DEBIT CARDS

9.1 Debit Cards Market Analysis

9.2 Competition in the Debit Cards Market

9.3 Debit Cards Comparison

10 PAY LATER CARDS

10.1 Pay Later Cards Market Analysis

10.2 Competition in the Pay Later Cards Market

10.3 Pay Later Cards Comparison

11 PREPAID CARDS

12 APPENDIX

12.1 Tables

12.2 Contact GlobalData

12.3 About GlobalData

12.4 GlobalData’s Services

12.5 Disclaimer

List of Tables

Table 1: Key Definitions

Table 2: Annual Average Exchange Rate

Table 3: Portugal – Key Facts, 2016

Table 4: Regional Benchmarking of Portuguese Payment Cards, 2016

Table 5: Portugal – Mode of Entry of Foreign Banks

Table 6: Portugal – Debit Cards Comparison and Key Features, 2016

Table 7: Portugal – Gold Credit Cards Comparison and Key Features, 2016

Table 8: Portugal – Premium Credit Cards Comparison and Key Features, 2016

Table 9: Portugal – Payment Instrument Transaction Values (EUR Billion), 2012–2016

Table 10: Portugal – Payment Instrument Transaction Values (US$ Billion), 2012–2016

Table 11: Portugal – Payment Instrument Transaction Volumes (Million), 2012–2016

Table 12: Portugal – Number of Payment Cards in Circulation by Type (Million), 2012–2021

Table 13: Portugal – Volume of Payment Card Transactions by Type (Million), 2012–2021

Table 14: Portugal – Value of Payment Card Transactions by Type (EUR Billion), 2012–2021

Table 15: Portugal – Value of Payment Card Transactions by Type (US$ Billion), 2012–2021

Table 16: Portugal – Number of Debit Cards in Circulation (Million), 2012–2021

Table 17: Portugal – Debit Card Transaction Volumes and Frequency by Channel, 2012–2021

Table 18: Portugal – Debit Card Total and Average Transaction Values by Channel, 2012–2021

Table 19: Portugal – Debit Card Total and Average Transaction Values by Channel, 2012–2021

Table 20: Portugal – Number of Debit Cards in Circulation by Scheme (Million), 2012–2016

Table 21: Portugal – Debit Card Transaction Values by Scheme (EUR Billion), 2012–2016

Table 22: Portugal – Debit Card Transaction Values by Scheme (US$ Billion), 2012–2016

Table 23: Portugal – Debit Card Transaction Values by Issuer (EUR Billion), 2012–2016

Table 24: Portugal – Debit Card Transaction Values by Issuer (US$ Billion), 2012–2016

Table 25: Portugal – Number of Pay Later Cards in Circulation (Million), 2012–2021

Table 26: Portugal – Pay Later Card Transaction Volumes and Frequency by Channel, 2012–2021

Table 27: Portugal – Pay Later Card Total and Average Transaction Values by Channel, 2012–2021

Table 28: Portugal – Pay Later Card Total and Average Transaction Values by Channel, 2012–2021

Table 29: Portugal – Number of Pay Later Cards in Circulation by Scheme (Thousand), 2012–2016

Table 30: Portugal – Pay Later Card Transaction Values by Scheme (EUR Million), 2012–2016

Table 31: Portugal – Pay Later Card Transaction Values by Scheme (US$ Million), 2012–2016

Table 32: Portugal – Pay Later Card Transaction Values by Issuer (EUR Million), 2012–2016

Table 33: Portugal – Pay Later Card Transaction Values by Issuer (US$ Million), 2012–2016

Table 34: Portugal – Personal and Commercial Pay Later Card Transaction Volumes (Million), 2012–2021

Table 35: Portugal – Personal and Commercial Pay Later Card Transaction Values (EUR Million), 2012–2021

Table 36: Portugal – Personal and Commercial Pay Later Card Transaction Values (US$ Million), 2012–2021

Table 37: Portugal – Number of Commercial Pay Later Cards in Circulation (Thousand), 2012–2021

Table 38: Portugal – Commercial Pay Later Card Transaction Volumes (Million), 2012–2021

Table 39: Portugal – Commercial Pay Later Card Transaction Values (EUR Million), 2012–2021

Table 40: Portugal – Commercial Pay Later Card Transaction Values (US$ Million), 2012–2021

Table 41: Portugal – Number of Prepaid Cards in Circulation (Thousand), 2012–2021

Table 42: Portugal – Prepaid Card Transaction Values (EUR Million), 2012–2021

Table 43: Portugal – Prepaid Card Transaction Values (US$ Million), 2012–2021

List of Figures

Figure 1: Portugal – Payment Instrument Shares by Transaction Value (%), 2012 vs 2016

Figure 2: Portugal – Payment Instrument Shares by Transaction Volume (%), 2012 vs 2016

Figure 3: Portugal – E-Commerce Value, 2012–2021

Figure 4: Portugal – E-Commerce Payment Methods, 2016

Figure 5: Portugal – Population

Figure 6: Portugal – Economic Indicators

Figure 7: Portugal – ATMs and POS Terminals

Figure 8: Portugal – Real Household Consumption

Figure 9: Portugal – Growth in Payment Cards Transaction Values, 2012–2016

Figure 10: Portugal – Number of Cards in Circulation by Type, 2012–2016

Figure 11: Portugal – Debit Card Penetration, 2016

Figure 12: Portugal – Turnover Per Debit Card, 2016

Figure 13: Portugal – Debit Card Scheme Shares in Terms of Transaction Value (%), 2016

Figure 14: Portugal – Debit Card Issuer Shares in Terms of Transaction Value (%), 2016

Figure 15: Portugal – Pay Later Card Penetration, 2016

Figure 16: Portugal – Turnover Per Pay Later Card, 2016

Figure 17: Portugal – Pay Later Card Scheme Shares in Terms of Transaction Value (%), 2016

Figure 18: Portugal – Pay Later Card Issuer Shares in Terms of Transaction Value (%), 2016

Figure 19: Portugal – Number of Prepaid Cards in Circulation, 2012–2021

Figure 20: Portugal – Prepaid Cards Transaction Value, 2012–2021

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