UK: Clothing & Footwear: Clothing 2019-2024

The UK Clothing 2019-2024 report offers comprehensive insight and analysis of the UK clothing market (including forecasts up to 2024), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on womenswear, menswear, childrenswear and accessories. Consumer data is based on our 2019 How Britain Shops survey, using a panel of 10,000 nationally representative consumers, as well as our 2019 UK clothing survey, using a panel of 5,000 nationally representative consumers.

The UK clothing market is forecast to grow by 6.0% out to 2024, a marginal rise on the growth achieved over the past five years. While we expect consumer confidence to improve as agreements are put in place for the UK to leave the EU with the retail market likely to see some benefit, we do not expect a significant boost to clothing volumes in the short term as shoppers retain their cautious approach to spending.

Scope

– Primark is forecast to overtake M&S as the UK clothing market leader in 2019.

– The percentage of UK consumers that purchased clothing fell by 1.9ppts in the year to March 2019 to 83.2%.

– Value for money is the most important purchase motivator for clothing, especially among family shoppers aged 35-44 and also those aged over 65.

– The UK online clothing market will rise by 27.4% over the next five years, creating a £3.7bn sales opportunity.

Reasons to buy

– Utilise our analysis of how midmarket retailers such as Arcadia, Debenhams and Marks & Spencer are struggling in the clothing sector to consider how to avoid the same pitfalls and stay relevant.

– Learn what drives consumers to make a clothing purchase, such as value for money, quality and price, in order to boost appeal among target customers and maximise sales potential.

– Learn how online retailers can best utilise physical space in order to support long-term growth plans.

– Understand which consumers are shopping online for clothing and what delivery methods they are using in order to refine your online proposition and satisfy shopper needs.

Companies mentioned

Accessorize

Adidas

Amazon

Ambrose Wilson

Arcadia

Arket

ASDA

ASOS

boohoo.com

Burberry

Coast

Cos

Crew Clothing

Debenhams

Dorothy Perkins

eBay

Evans

Farfetch

Femme Luxe

Finery

Gymshark

H&M

Harpenne

House of Fraser

Hush

I Saw It First

In The Style

JD Sports

JD Williams

John Lewis & Partners

Karen Millen

Lavish Alice

Littlewoods

M&S

Matalan

Matchesfashion

Missguided

Missy Empire

Monsoon

Mothercare

Mulberry

Net-a-Porter

New Look

Next

Nike

Oasis

Oliver Bonas

Peacocks

PrettyLittleThing

Primark

River Island

Sainsbury's

Selfridges

Sosandar

Sports Direct

Superdry

Ted Baker

Tesco

TK Maxx

Topman

Topshop

Urban Outfitters

Very.co.uk

Wallis

Zara

Table of Contents

Table of Contents

THE HOT ISSUES

Market drivers and inhibitors in clothing

Main issues in clothing

Retailers’ approach to discounting must be addressed in 2020

Midmarket players struggle to retain relevance and share

Online pureplays should utilise pop-ups, showrooms and concessions to support long-term growth

Growing appetite for second-hand clothing and fashion rental poses threat to future prospects of retail market

Strategies for success

WHAT PEOPLE BUY

Headlines

The sector at a glance

Overall sector size

Overall sector growth

Category growth in clothing

Category dynamics: womenswear

Category dynamics: women's outerwear

Category dynamics: women's underwear

Category dynamics: menswear

Category dynamics: men's outerwear

Category dynamics: men's underwear

Category dynamics: childrenswear

Category dynamics: girlswear

Category dynamics: boyswear

Category dynamics: infantswear

Category dynamics: accessories

Spend per head

Online dynamics

WHERE PEOPLE SHOP

Channels of distribution

Market shares

Visited retailers

Retailer profiles

ASOS

John Lewis

Marks & Spencer

Ted Baker

Tesco

Competitor dynamics

HOW & WHY PEOPLE SHOP

Who shops and where they are located

What people purchase

Channels used by consumers

Fulfilment methods used by consumers

Frequency of shopping

What's important when purchasing clothing

Retailer recommendation

Shopping preferences

METHODOLOGY

What is included

Market sizing

List of Tables

List of Tables

Clothing spend by subcategory, 2019e and 2024e

Clothing spend per head by age group, 2019e

Clothing channel split, 2019e and 2024e

Five year market shares for the Top 10 retailers, 2014-2019e

Retailer competitor overlap for Top 10 players, 2019

Purchase penetration of clothing categories by demographic, 2019

Channel usage by demographic (instore, online, mail order & catalogue), 2019

Fulfilment methods used by demographic (home delivery, click & collect and third-party pickup), 2019

What's important when purchasing clothing, by demographic, 2019

What's important when purchasing clothing, by retailer, 2019

List of Figures

List of Figures

Total size of the clothing market by category, 2019e

Clothing share of total retail spending, 2014, 2019e and 2024e

Overall clothing: size of the market 2014-2024e

Overall clothing: inflation & volume, 2014-2024e

Category growth in clothing 2019e-2024e

Womenswear: category size and growth rates 2014-2024e

Women's outerwear: category size and growth rates 2014-2024e

Women's underwear: category size and growth rates 2014-2024e

Menswear: category size and growth rates 2014-2024e

Men's outerwear: category size and growth rates 2014-2024e

Men's underwear: category size and growth rates 2014-2024e

Childrenswear: category size and growth rates 2014-2024e

Girlswear: category size and growth rates 2014-2024e

Boyswear: category size and growth rates 2014-2024e

Infantswear: category size and growth rates 2014-2024e

Accessories: category and growth rates 2014-2024e

Clothing spend per head, 2019e-2024e, and per age group, 2019e

Online clothing penetration, 2014-2024e

Online clothing size and growth rates, 2014-2024e

Channel splits for clothing, 2019e and 2024e

Market shares of top 10 clothing retailers, 2018, 2019e

Top 20 most visited clothing retailers, 2019

ASOS: consumer dynamics and where else they shop, 2019

ASOS: clothing market share, 2014-2019e

John Lewis: consumer dynamics and where else they shop, 2019

John Lewis: clothing market share, 2014-2019e

M&S: consumer dynamics and where else they shop, 2019

M&S: clothing market share, 2014-2019e

Ted Baker: consumer dynamics and where else they shop, 2019

Ted Baker: clothing market share, 2014-2019e

Tesco: consumer dynamics and where else they shop, 2019

Tesco: clothing market share, 2014-2019e

Clothing shopper penetration by demographic and region, 2019

Profile of clothing shoppers by demographic and region, 2019

Purchase penetration at category level, 2019

Channel usage (instore, online and mail order/catalogue) 2018, 2019

Fulfilment method for clothing (home delivery, click & collect, third-party pickup), 2018 and 2019

Frequency of clothing purchases by demographic, 2019

What drives clothing purchases, 2018 and 2019

Likelihood of recommending a retailer to a friend, 2019

Views on clothing purchases, 2019

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