United Kingdom (UK) Bedroom Furniture Market to 2024

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Published: December 31, 2019 Report Code: VR0096HR-ST

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The UK: Furniture & Floorcoverings – Bedroom Furniture 2019-2024 report offers comprehensive insight and analysis of the bedroom furniture market (including forecasts up to 2024), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, market sizes and forecasts, retailer profiles, retailer market shares and consumer data. The report focuses on the following sub-categories: beds, headboards, mattresses, fitted furniture, bedside tables, wardrobes, dressing tables & stools and chests of drawers. Consumer data is based on our 2019 UK bedroom furniture survey, using a panel of 2,000 nationally representative consumers.

The bedroom furniture sector is set to achieve double-digit growth between 2019 and 2024, with the fastest growing subsector being mattresses. Growth in the market for mattresses has been bolstered by an increase in the demand for “mattress in a box” products.

Scope

– IKEA head and shoulders above competitors

– Average spend on bedroom furniture declining

– Quality and price key factors of importance for shoppers

Reasons to Buy

– Understand which categories will drive growth in the bedroom furniture market out to 2024, to help form an effective growth strategy.

– Identify the demographic profile of shoppers and average spend within each bedroom furniture sub-category, allowing you to better target ranges.

– Examine the most important drivers of retailer choice and how top players in bedroom furniture are performing in these areas.

– Discover how channel usage for researching and purchasing bedroom furniture is changing, to help target investment into growing areas.

IKEA
Dreams
Bensons for beds
Argos
John Lewis & Partners
Amazon
B&M
Dunelm
The Range
Furniture Village
Casper
Eve Sleep
Mattressman
DFS
Marks & Spencer

Table of Contents

Table of Contents

KEY TRENDS

Key trends in bedroom furniture :

Bedroom furniture market will achieve double digit growth between 2019-24

Growing influence of online as a research destination

Consolidation of mattress-in-a-box brands

Retailers are increasingly marketing themselves as sleep specialists

THE MARKET

Overall sector size and growth

Sector size and growth: frame beds

Sector size and growth: divan beds

Sector size and growth: cots and cradles

Sector size and growth: portable beds

Sector size and growth: headboards

Sector size and growth: mattresses

Sector size and growth: wardrobes

Sector size and growth: fitted bedroom furniture

Sector size and growth: drawer chests

Sector size and growth: dressing table/stools

Sector size and growth: bedside tables

Online dynamics

Channels of distribution

THE RETAILERS

Market shares

Retailer profiles

IKEA

Dreams

Bensons for beds

Argos

John Lewis

THE CONSUMER

Penetration and profiles

Rooms purchased for

Research process

Purchase motivation

Penetration and profiles

Average spend

Factors of importance

Retailer usage

Considered to used conversion rates

Retailer usage by demographic

Drivers of retailer choice

Retailer usage by segment

Drivers of retailer choice by retailer

Things retailers should improve on

Rooms purchased for by product

Net agreement statements

Channel usage

Online fulfilment

Awareness of online mattress pureplays

Importance of seeing product prior to purchase

Price/quality concerns

Opinions on online purchasing

Online purchasing satisfaction

Views prior to purchase

METHODOLOGY

Market sizing

Table

List of Tables

Category growth and size by sub-category, 2019-21e

Channels of distribution, 2019e and 2024e

Purchase motivations, 2019

Purchase motivations by sub-category, 2019

Penetration by product, 2019

Average spend by subcategory, 2019

Average spend by product, 2019

Retailer usage by subcategory, 2019

Considered, visited and used and conversion rates, 2019

Retailer usage by demographic, 2019

Retailer usage by segment, 2019

Drivers of retailer choice by retailer, 2019

Things retailers should improve on by retailer, 2019

Rooms purchased for, 2019

Figures

List of Figures

Market size – total market, 2018-24e

Market growth – total market, 2018-24e

Market volume growth – total market, 2018-24e

Market inflation growth – total market, 2018-24e

Market size – frame beds, 2018-24e

Market growth – frame beds, 2018-24e

Market size – divan beds, 2018-24e

Market growth – divan beds, 2018-24e

Market size – cots and cradles, 2018-24e

Market growth – cots and cradles, 2018-24e

Market size – portable beds, 2018-24e

Market growth – portable beds, 2018-24e

Market size – headboards, 2018-24e

Market growth – headboards, 2018-24e

Market size – mattresses, 2018-24e

Market growth – mattresses, 2018-24e

Market size – wardrobes, 2018-24e

Market growth – wardrobes, 2018-24e

Market size – fitted bedroom furniture, 2018-24e

Market growth – fitted bedroom furniture, 2018-24e

Market size – drawer chests, 2018-24e

Market growth – drawer chests, 2018-24e

Market size – dressing table/stools, 2018-24e

Market growth – dressing table/stools, 2018-24e

Market size – bedside tables, 2018-24e

Market growth – bedside tables, 2018-24e

Category growth and size by sub-category, 2019-21e

Online market size and penetration, 2018-24e

Online and offline market growth, 2018-24e

Channels of distribution, 2019e and 2024e

Top 10 bedroom furniture retailers, 2019

Change in share among top ten bedroom furniture retailers on 2018

Bedroom furniture share for IKEA, 2017-19e

Retailer demographics for IKEA, 2019

Customer share for IKEA, 2019

Bedroom furniture share for Dreams, 2017-19e

Retailer demographics for Dreams, 2019

Customer share for Dreams, 2019

Bedroom furniture share for Bensons for Beds, 2017-19e

Retailer demographics for Bensons for Beds, 2019

Customer share for Bensons for Beds, 2019

Bedroom furniture share for Argos, 2017-19e

Retailer demographics for Argos, 2019

Customer share for Argos, 2019

Bedroom furniture share for John Lewis & Partners, 2017-19e

Retailer demographics for John Lewis & Partners, 2019

Customer share for John Lewis & Partners, 2019

Overall penetration for bedroom furniture , 2019

Profile by demographic for bedroom furniture , 2019

Penetration by region for bedroom furniture , 2019

Overall penetration for beds, 2019

Profile by demographic for beds, 2019

Penetration by region for beds, 2019

Overall penetration for mattresses, 2019

Profile by demographic for mattresses, 2019

Penetration by region for mattresses, 2019

Overall penetration for other bedroom furniture, 2019

Profile by demographic for other bedroom furniture, 2019

Penetration by region for other bedroom furniture, 2019

Rooms purchased for, 2019

Research process, 2019

Factors of importance for bedroom furniture , 2019

Retailer usage for overall bedroom furniture , 2019

Drivers of retailer choice for bedroom furniture , 2019

Things retailers should improve on for bedroom furniture , 2019

Net agreement statements for bedroom furniture, 2019

Channel usage when researching for overall bedroom furniture , 2019

Store type used for browsing and research for overall bedroom furniture , 2019

Device used for online browsing and research for overall bedroom furniture , 2019

Channel usage when purchasing overall bedroom furniture , 2019

Store type used for purchasing overall bedroom furniture , 2019

Device used for purchasing overall bedroom furniture , 2019

Channel usage when researching beds , 2019

Channel usage when purchasing beds, 2019

Channel usage when researching mattresses, 2019

Channel usage when purchasing mattresses, 2019

Channel usage when researching other bedroom furniture, 2019

Channel usage when purchasing other bedroom furniture, 2019

Online fulfilment for overall bedroom furniture , 2019

Mattress purchasing consideration without testing, 2019

Barriers to purchasing mattress online, 2019

Enablers of online mattress purchasing, 2019

Mattress online pureplay brand awareness, 2019

Regional awareness of online mattress pureplays, 2019

Importance of seeing product prior to purchase- bed frames, 2019

Importance of seeing product prior to purchase- mattresses, 2019

Importance of seeing product prior to purchase- wardrobes, 2019

Importance of seeing product prior to purchase- bedside table, 2019

Price/quality concerns- bed frames, 2019

Price/quality concerns- mattresses, 2019

Price/quality concerns- wardrobes, 2019

Price/quality concerns- bedside table, 2019

Opinions on online purchasing, 2019

Online purchasing satisfaction, 2019

Views prior to purchase, 2019

Frequently asked questions

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