Turkey Pasta & Noodles – Market Assessment and Forecasts to 2025
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The Turkey pasta & noodles sector was valued at $263.8 million in 2020. The market is expected to grow at a CAGR of more than 14% during 2021-2025. The per capita consumption of dried pasta was higher in Turkey than other dried pasta categories in 2020. Dried pasta was the leading category in value terms in the Turkish pasta & noodles sector in 2020 followed by dried & instant noodles, chilled pasta, ambient pasta, chilled noodles, and ambient noodles.
In Turkey, consumption of pasta & noodles is higher among females than males. Furthermore, “kids & babies” represent the largest subset of the pasta & noodles sector in Turkey. Health & wellness attributes such as “naturally healthy” and consumer benefits such as “general wellbeing” contributed the most to the growth of the health & wellness market in the Turkish pasta & noodles sector during 2015-2020.
Overview of Turkish pasta & noodles sector
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What are the market dynamics in the Turkish pasta & noodles sector?
Turkey accounted for a value share of more than 8% in the Asia-Pacific pasta & noodles sector in 2020. The country is expected to register overall value and volume growth during 2020-2025. Turkey ranks last in terms of fragmentation when compared to the leading countries in the region, with the top five companies accounting for a share of more than 60% share in 2020. Per capita consumption of pasta & noodles in Turkey increased from 2015 to 2020, which was higher than both the global level, and the regional level. Furthermore, per capita consumption of pasta & noodles in Turkey is expected to increase by 2025.
Amongst the top 10 cities, Istanbul contributed the most to the volume growth of Turkish pasta & noodles during 2015-2020. Dried pasta was the leading category in volume terms across the top 10 cities in the Turkish pasta & noodles sector in 2020. Istanbul recorded the highest consumption of dried pasta, in 2020, followed by Ankara and Izmir, in the same year. Chilled pasta is the second largest category by consumption across the leading cities in Turkey. Istanbul and Ankara witnessed the highest consumption of chilled pasta in 2020.
Flexible packaging accounted for the largest share in the Turkish pasta & noodles sector, in 2020 followed by paper & board, rigid plastics, and rigid metal.
What are the key categories of the Turkish pasta & noodles sector?
The key categories in the Turkish pasta & noodles sector include ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles, and dried pasta. Dried pasta was the largest category in 2020. The dried & instant noodles category is forecast to register the fastest value growth during 2020-2025. The dried & instant noodles category is also expected to gain maximum market share in value terms during 2020-2025. Dried pasta led the Turkish pasta & noodles sector in terms of per capita consumption in 2020, followed by Chilled pasta and dried & instant noodles. However, per capita consumption of dried pasta was higher in Turkey compared to both the regional and global levels in the same year. Furthermore, per capita consumption of ambient pasta and chilled pasta category was higher in Turkey than at the regional level, but lower when compared to the global level. However, per capita consumption of ambient noodles, chilled noodles, and dried & instant noodles was lower in Turkey compared to both the regional and global levels in the same year.
Turkey pasta & noodles sector, key categories
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Which are the major companies in the Turkish pasta & noodles sector?
Barilla Holding S.p.A., Nuh’un Ankara Makarnasi., and Tat Gida Sanayi A.S. are the top three companies in the Turkish pasta & noodles sector. Private labels accounted for a value share of more than 20% in the overall Turkish pasta & noodles sector in 2020.
Turkish pasta & noodles sector, key players
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Market report scope
Market Size (Year – 2020) |
$263.8 million |
Growth | CAGR >14% during 2021-2025 |
Key Companies | Barilla Holding S.p.A., Nuh’un Ankara Makarnasi., Tat Gida Sanayi A.S., Durum Gida San ve Tic AS, and Selva Gida |
Key Categories | Ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles and dried pasta |
Scope
This report provides an overview of the Turkish pasta & noodles sector. It provides:
- Sector data: Overall sector value and volume data with growth analysis for 2015-2025.
- Category coverage: Value and growth analysis for ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles and dried pasta with inputs on individual segment share within each category and the change in their market share forecast for 2020-2025.
- Leading players: Market share of companies (in value terms) and private labels (in value terms) in 2020.
- Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, food & drinks specialists, hypermarkets & supermarkets, e-retailers, “dollar stores”, variety stores & general merchandise retailers, vending machines, drug stores & pharmacies, health & beauty stores and other general retailers.
- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack type for: jar, bag/sachet, tub, stand up pouch, carton – folding, can, carton – liquid, pillow pouch, bottle, cup, aerosol, tube, tray, film, wrapper, clamshell, box, foil and other pack type, closure type for: flip/snap top, screw top, prize off, twist off, plastic tie, foil, sports cap, film, cap, lever closure, crown and other closure types, primary outer types for: carton – folding, bag, sleeve and shrink wrap.
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis.
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities.
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning.
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion.
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector.
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes an economic summary of the country along with the labor market and demographic trends.
Nuh’un Ankara Makarnasi.
Tat Gida Sanayi A.S.
Durum Gida San ve Tic AS
Selva Gida
Yildiz Holding AS
Barilla
Nissin Food Holdings Co. LTD
Flli De Cecco de Filippo Fara San Martino SpA
Table of Contents
Table
Figures
Frequently asked questions
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What was the market size of the Turkish pasta & noodles sector in 2020?
The market size of the Turkish pasta & noodles sector in 2020 was $263.8 million.
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What is the growth rate of the Turkish pasta & noodles sector?
The Turkish pasta & noodles sector is expected to grow at a CAGR of more than 14% during 2021-2025.
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What are the key categories of the Turkish pasta & noodles sector?
The key categories in the Turkish pasta & noodles sector include ambient noodles, ambient pasta, chilled noodles, chilled pasta, dried & instant noodles, and dried pasta.
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Which are the major companies in the Turkish pasta & noodles sector?
The leading companies by value in 2020 include Barilla Holding S.p.A., Nuh’un Ankara Makarnasi., Tat Gida Sanayi A.S., Durum Gida San ve Tic AS, and Selva Gida.
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