Senegal Telecom Operators Country Intelligence Report

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Senegal Telecom Services Market Report Overview

The total telecom and pay-TV service revenue in Senegal will reach USD1.4 billion and is expected to increase at a CAGR of more than 8% during the 2023-2028 period, primarily supported by contributions from mobile data and fixed broadband service segments. This growth will be driven by the government’s Digital Senegal Strategy 2025, aimed at turning Senegal into a regional and global powerhouse for digital transformation.

Senegal Telecom Services Market Outlook, 2023-28 ($Billion)

Senegal Telecom Services Market Outlook, 2023-28 ($Billion)

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The Senegal telecom operator’s country intelligence report provides an executive-level overview of the telecom services market in Senegal today, with detailed forecasts of key indicators up to 2028. Published annually, the report provides a detailed analysis of the near-term opportunities, competitive dynamics, and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile, and pay-TV markets, as well as a review of key regulatory trends.

Market Size 2022 $1.4 billion
CAGR >8%
Forecast Period 2023-2028
Telecom Service Segment Mobile Services, Fixed voice services, Fixed-Broadband Services and PayTV services
Leading Companies Orange Senegal (Sonatel), Free Senegal, Expresso Senegal, Canal+, Excaf Telecom

Senegal Telecom Services Market Regulatory Highlights

In March 2023, Senegal’s government directed the Ministry of Telecommunications and Digital Economy to devise a plan to attain nationwide mobile network coverage in collaboration with telcos to support economic growth and improve the living standards of citizens in border areas.

Senegal Telecom Services Market Analysis by Service

  • Mobile services
  • Fixed services
  • PayTV services

Senegal Telecom Services Market Share by Service, 2023 (%)

Senegal Telecom Services Market Share by Service, 2023 (%)

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Mobile Services Market in Senegal – Deep Dive

Mobile subscription penetration of the population in Senegal will grow during the forecast period. This growth in mobile subscriptions will be driven by a steady rise in smartphone subscriptions and expanding mobile network coverage across Senegal.

The Senegal telecom services market research report offers mobile services segment coverage on the following KPIs:

  • Subscription & User Analysis
  • Subscription Analysis by Device Type, Payment Type, and Technology Type
  • Churn Analysis
  • Voice & Data Usage Analysis
  • Mobile Subscription Market Share Analysis
  • Revenue Analysis & ARPU Analysis

Fixed Services Market in Senegal – Deep Dive

Fixed broadband penetration of the population will increase during the forecast period, supported by ongoing investments by the government in fixed broadband network expansion.

The Senegal telecom services market research report offers fixed services segment coverage on the following KPIs:

  • Fixed Voice & Fixed Broadband Penetration Analysis
  • Subscription Trends Analysis by Access Lines
  • Revenue Analysis & ARPU Analysis

Pay TV Services Market in Senegal – Deep Dive

Pay-TV household penetration in Senegal will increase during the 2023-2028 period, with a steady increase in DTH subscriptions and robust growth in DTT and IPTV subscriptions. IPTV subscriptions will grow across the forecast period with improving broadband infrastructure across Senegal supporting the delivery of IPTV services. The Senegal telecom services market research report offers pay-TV services segment coverage on the following KPIs:

  • Pay-TV Household Penetration Analysis
  • Subscription Analysis by Technology Type
  • Pay-TV Subscription Market Share Analysis
  • Revenue Analysis & ARPU Analysis

Leading Telecom Companies in Senegal

  • Orange Senegal (Sonatel)
  • Free Senegal
  • Expresso Senegal
  • Canal+
  • Excaf Telecom

Senegal Telecom Services Market Share by Companies, 2023 (%)

Senegal Telecom Services Market Share by Companies, 2023 (%)

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Scope

The country intelligence report provides an in-depth analysis of the following –

  • The demographic and macroeconomic context in Senegal.
  • The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, tariff regulation, and more.
  • Telecom and pay-TV services market outlook: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data, and pay-TV markets.
  • The competitive landscape: an examination of the positioning of leading players in the telecom and pay-TV services market as well as subscription market shares across segments.
  • Company snapshots: analysis of the financial position of leading service providers in the telecommunications and pay-TV markets.
  • Underlying assumptions behind our published base-case forecasts, as well as potential market developments that would alter, either positively or negatively, our base-case outlook.

Reasons to Buy

  • This country intelligence report offers a thorough, forward-looking analysis of the Senegal’s telecommunications markets, service providers, and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
  • Accompanying GlobalData’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in the Senegal’s mobile communications, fixed telephony, broadband markets, including the evolution of service provider market shares.
  • With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
  • The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in the Senegal’s telecommunications markets.
  • The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors, and other telecom industry players succeed in the challenging telecommunications market in Senegal.

Orange Senegal/ Sonatel
Tigo Senegal
Expresso Senegal
Canal
Excaf Telecom

Table of Contents

Market highlights

Key takeaways, telecom services revenue outlook, revenue CAGR by service type, 2023 service penetration

Demographic, macroeconomic, and regulatory context

Population, nominal GDP, PPP-adjusted GDP per capita, real GDP growth, consumer price inflation, exchange rates

Regulatory context

Regulatory highlights, Digital Senegal Strategy 2025, 5G License

Telecom market outlook

Total telecom and pay-TV services revenue by category, 2022-2028

Evolution of total telecom and pay-TV services revenue, 2022-2028

Mobile services market

Mobile service penetration and subscription trends

Mobile subscription and user penetration, 2022-2028

Total mobile subscriptions, 2022-2028

Device adoption trends

Mobile subscriptions by device type, 2022-2028

Handset subscriptions by type, 2022-2028

Payment types and technology trends

Mobile subscriptions by payment type

Mobile subscriptions by technology generation, 2022-2028

Churn and usage trends

Churn, voice usage, data usage

Market share trends

Subscription market shares, 2023

Pre-/postpaid market shares, 2023

MVNO subscription market share, 2023

Fixed services market

Fixed service penetration and subscription trends

Voice telephony and fixed broadband penetration, 2022-2028

Total voice telephony and fixed broadband access lines, 2022-2028

Fixed service revenue trends

Total fixed service revenue by service category, 2022-2028

Fixed services ARPU by service category, 2022-2028

Pay-TV services market

Penetration and subscription trends

TV and pay-TV household penetration, 2022-2028

Total pay-TV subscriptions by type, 2022-2028

Market share trends

Total pay-TV subscription market shares, 2023

Service revenue trends

Total pay-TV service revenue, 2022-2028

Pay-TV services ARPU by type, 2022-2028

Competitive landscape and company snapshots

Product portfolios and positioning

Company snapshot (Orange Senegal (Sonatel)), Free Senegal, Expresso Senegal)

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Frequently asked questions

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