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Germany Confectionery Market Assessment and Forecasts to 2025 – Analyzing Product Categories and Segments, Distribution Channel, Competitive Landscape, Packaging and Consumer Segmentation

GlobalData’s Country Profile report on the confectionery sector in Germany provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

The German confectionery sector was led by chocolate category in both value and volume terms, in 2020. The Sugar confectionery category is forecast to register fastest value & volume growth during 2020-2025. Hypermarkets & supermarkets accounted for the leading share in the distribution of confectionery products in the country. Flexible packaging was the most commonly used pack material in the country. Consumption of confectionery products was higher among males than females in the country. Yildiz Holding, Mars, Incorporated, Ferrero, and Mondelez International, Inc, are the top three companies in the German confectionery sector.

What else is contained?

– Sector data: Overall sector value and volume data with growth analysis for 2015-2025

– Category coverage: Value and growth analysis for chocolate, gum and sugar confectionery with inputs on individual segment share within each category and the change in their market share forecast for 2020-2025

– Leading players: Market share of compaines (in value terms) and private labels (in value terms) in 2020

– Distribution data: Percentage of sales within each category through distribution channels such as "dollar stores", variety store & general merchandise retailers, cash & carries & warehouse clubs, convenience stores, department stores, drugstores & pharmacies, E-retailers, Food & drinks specialists, hypermarkets & supermarkets, vending machines.

– Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack type for: jar, bag/sachet, tub, speciality container, stand up pouch, carton – folding, can, tray, film, foil, wrapper, box, blister pack, tube, sleeve, clamshell, bottle, other pack type, closure type for: flip/snap top, screw top, prize off, plastic tie, film, lever closure, cap, foil and other closure types, primary outer types for: carton – folding, bag, sleeve and shrink wrap.

Scope

– The per capita consumption and expenditure of confectionery in Germany were higher than both the global and regional levels in 2020

– The per capita consumption of chocolate products was higher in Germany than other confectionery categories in 2020

– Hypermarkets & supermarkets was the leading distribution channel in the German confectionery sector, with a value share of 51.4% in 2020

– Brands are growing at a higher CAGR than private labels in the German confectionery

– The health & wellness market is led by the sugar confectionery category in the German confectionery sector

– Flexible packaging accounted for a share of 69.2% in the German confectionery sector, in 2020

– “Kids & babies” represent the largest subset of the confectionery sector in Germany

Reasons to Buy

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

– Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Key Players

Mondelez International Inc

Mars Incorporated

Haribo GmbH & Co. KG

Chocoladefabriken Lindt & Sprüngli AG

Alfred Ritter GmbH & Co. KG

Mondelez International Inc

Ferrero

Katjes Fassin Gmbh + Co. Kg

Perfetti Van Melle SpA

Table of Contents

Table of Contents

Report Scope

Executive Summary

Part 1: Market Environment

Value and Volume Share of Germany in the Global and Western Europe Markets

Growth Analysis of Germany Compared to Other Leading Countries in the Western Europe Market

PCC and PCE of Germany Compared to the Global and Western Europe Markets

Part 2: Sector Deep Dive

Germany Confectionery Sector Snapshot

Market Size Analysis:Consumers Are Trading Down for Value-for-Money Products in the Sector

Cross-Category Comparison- Value Growth Analysis and Category Winners and Losers

Cross-Category Comparison- Volume Growth Analysis and Category Winners and Losers

Part 3: Category Deep Dive

Per Capita Consumption Analysis by Category

Market Size Analysis- Category: Chocolate

Segment -Level Analysis (in Value Terms) – Chocolate

Segment -Level Analysis (in Volume Terms)- Chocolate

Market Size Analysis – Category: Gum

Segment -Level Analysis (in Value Terms) – Gum

Segment-Level Analysis (in Volume Terms)- Gum

Market Size Analysis- Category: Sugar Confectionery

Segment -Level Analysis (in Value Terms)- Sugar Confectionery

Segment-Level Analysis (in Volume Terms)- Sugar Confectionery

Part 4: Distribution Analysis

Channel Share Analysis

Part 5: Competitive Environment

Leading Companies – Value and Volume Shares

Brand Share Analysis of Top Five Companies

Brand Share Analysis of Top Five Companies by Category

Private Label Share Analysis by Category

Growth of Private Labels Compared to Branded Products

Degree of Consolidation/Fragmentation by Category

Part 6: Health & Wellness Analysis

Health & Wellness Analysis by Category

Health & Wellness Analysis by Product Attributes

Health & Wellness Analysis by Consumer Benefits

Cross Category Comparison – Products with H&W Claims Vs. Non-H&W Claims

Part 7: Packaging Analysis

Pack Material Growth Analysis

Pack Type Growth Analysis

Closure Type Growth Analysis

Primary Outer Type Growth Analysis

Part 8: Consumergraphics

Demographic Analysis

Part 9: Macroeconomic Analysis

GDP Growth and Inflation

Population Growth

Labor Market Trend

Economic Summary, Labor Market Trends, and Demographic Trends Germany Risk Index (GCRI) 2020

Germany Risk Analysis – Compared to Global and Western Europe Markets

Methodology

Definitions

Appendix

List of Tables

List of Tables

Leading Value Categories

Leading Categories (Volume), 2020

Cross-Category Comparison- By Value (2015-2025)

Cross-Category Comparison- By Volume (2015-2025)

Per Capita Consumption (by Category), Germany Compared to Western Europe and Global Levels (in Kg), 2020

Segment-Level Analysis (in Value Terms)- Chocolate

Segment-Level Analysis (in Volume Terms)- Chocolate

Segment-Level Analysis (in Value Terms)- Gum

Segment-Level Analysis (in Volume Terms)- Gum

Segment-Level Analysis (in Value Terms)- Sugar Confectionery

Segment-Level Analysis (in Volume Terms)- Sugar Confectionery

Change in Distribution Share, 2015-2020

Top Five Companies Share By Brand (in Value and Volume Terms) in the Confectionery Sector, 2020

Brand Shares of Top Five Companies (in Value and Volume Terms) by Category, 2020

Category Comparison- With H&W Claims and Non-H&W Claims, 2015-2025

Performance Overview (Score: 1-100)

Category Data, By Segment

Per Capita Consumption (in Kg), 2015-2025

Per Capita Expenditure (US$), 2015-2025

Confectionery Sales Distribution in Germany- By Category (€ Million), 2020

Brand Share (in Value and Volume Terms) in the Confectionery Sector, 2020

Brand Share (in Value and Volume Terms) in the Confectionery Sector, By Category, 2020

Key Health & Wellness Product Attributes Driving Sales in Germany, 2015-2025

Key Health & Wellness Consumer Benefits Driving Sales in Germany, 2015-2025

Pack Material (in Million Pack Units), 2015-2025 Pack Materials by Category (in Million Pack Units), 2020

Pack Type (in Million Pack Units), 2015-2025

Pack Types by Category (in Million Pack Units), 2020

Closure Type (in Million Pack Units), 2015-2025

Closure Types by Category (in Million Pack Units), 2020

Primary Outer Type (in Million Pack Units), 2015-2025

Primary Outer Types by Category (in Million Pack Units), 2020

Real GDP and Annual Growth (%), 2017-2025

Nominal GDP and Annual Growth (%), 2017-2025

Consumer Price Inflation (%), 2017-2025

Employed People and Unemployment Rate (%), 2017-2025

Nominal Household Final Consumption Expenditure and Annual Growth (%), 2017-2025

Population and Annual Growth (%), 2017-2025

Population by Age Group (%)

Population by Gender (%)

Population by Rural-Urban Split (%)

Exchange Rates, 2015-2025

List of Figures

List of Figures

Value and Volume Shares of Germany in the Global and Western Europe Confectionery Sector, 2020-2025

Germany Compared to the Other Top Countries in Terms of Market Share, Growth, and the Competitive Landscape

PCC Comparison- Germany, Western Europe, and Global, 2015-2025

PCE Comparison- Germany, Western Europe, and Global, 2015-2025

Market Size and Growth Analysis by Value and Volume, Confectionery Sector, 2015-2025

Extent to Which Consumers are Trading Down in the Confectionery Sector

Cross-Category Comparison- Value Growth Analysis and Category Winners and Losers

Cross-Category Comparison- Volume Growth Analysis and Category Winners and Losers

Market Size and Growth Analysis by Value and Volume, Chocolate Category, 2015-2025

Market Size and Growth Analysis by Value and Volume, Gum Category, 2015-2025

Market Size and Growth Analysis by Value and Volume, Sugar Confectionery Category, 2015-2025

Share of Key Distribution Channels (in Value Terms)-Confectionery, 2020

Key Distribution Channel Share by Category (in Value Terms), 2020

Leading Companies (in Value and Volume Terms) in the Confectionery Sector, 2020

Private Label Penetration by Category (in Value Terms), 2020

Growth Analysis, Private Label, and Brands, 2015-2020

Category-Wise Consolidation/Fragmentation (in Value Terms)- Confectionery, 2020

Prominence of Health & Wellness Claims by Category, US$ Million, 2020-2025

Contribution of Health & Wellness by Product Attributes, US$ Million, 2020-2025

Contribution of Health & Wellness by Consumer Benefits, US$ Million, 2020-2025

Key Pack Materials in the German Confectionery Sector by Percentage Share of Pack Units, 2020

Annual Growth Rate by Key Pack Material, 2015-2025

Use of Pack Material by Category (in Pack Units), 2020 Key Pack Types in the German Confectionery Sector by Percentage Share of Pack Units, 2020

Annual Growth Rate by Key Pack Type, 2015-2025

Use of Pack Type by Category (in Pack Units), 2020

Key Closure Types in the German Confectionery Sector by Percentage Share of Pack Units, 2020

Annual Growth Rate by Key Closure Type, 2015-2025

Use of Closure Type by Category (in Pack Units), 2020

Key Primary Outer Types in the German Confectionery Sector by Percentage Share of Pack Units, 2020

Annual Growth Rate by Key Primary Outer Type, 2015-2025

Use of Primary Outer Type by Category (in Pack Units), 2020

Demographic Analysis

Real GDP (€ Billion) and Annual Growth (%)

Nominal GDP (€ Billion) and Annual Growth (%)

Consumer Price Inflation (%)

Nominal Household Final Consumption Expenditure Growth (%) in € Terms

Population (Million) and Annual Growth (%)

Population by Age Group (%)

Population by Gender (%)

Population by Rural-Urban Split (%)

Employed People (Million) and Unemployment Rate (%)

Economic Summary, Labor Market Trends, and Demographic Trends

Five Lowest-Risk Nations in GCRI Q4 2020

Five Highest-Risk Nations in GCRI Q4 2020

Germany's Performance in Country Risk Analysis in Comparison to Western Europe and the World

List of 109 Countries Analyzed to Identify the High-Potential Countries in Different Regions

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