United States of America (USA) Sports Broadcasting Media (Television and Telecommunications) Landscape

The United States Media Landscape Report provides an overview of the television and telecommunications market in relation to sports broadcasting in the United States today, with top-level data and detailed forecasts of key indicators up to 2025. The report analyses free-to-air TV, pay-TV, SVOD, mobile and fixed-line broadband sectors, as well as a review of major sports media rights.


Over the 2020-2025 forecast period, television households in the US will grow at a compound annual growth rate (CAGR) of 0.02%, reaching 119.0 million in 2025.

The pay-TV service revenue in the US will decline at a CAGR of 10.2% during 2020 -2025.

Mobile revenue will account for 52.7% of the total telecom revenue in 2024, driven by continued rise in mobile Internet subscriptions and mobile data ARPU.

4G will be the most adopted mobile technology over the period 2020-2025, despite its share falling from 89.5% in 2020 to 49.1% by 2025. 5G subscriptions will grow drastically from 4.1% in 2020 to reach about 50.0% by 2025.

The top three mobile operators Verizon, AT&T, and T-Mobile accounted for 89.8% share of overall mobile subscriptions in 2020.

Key Highlights

Total pay-TV subscriptions in the US will decrease by 31.4 million over the 2020-2025 forecast period, reaching 43.2 million in 2025, due to cord cutting measures and user migration to OTT video platforms.

The country’s appetite for on-demand entertainment will lead to SVOD accounts growing at a CAGR of 12.0% over the forecast period, reaching 361.6 million in 2024.

Residential fixed broadband lines will grow from 95.0 million in 2020 to 101.4 million by 2025, at a CAGR of 1.3%, driven by the government’s focus on improving fixed broadband penetration in remote areas of the country.

Reasons to buy

This Sports Broadcasting Media Report offers a thorough, forward-looking analysis of US’s television and telecommunications markets, and service providers in a concise format to help executives build proactive and profitable growth strategies.

Accompanying GlobalData’s Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in US’s pay-TV, mobile communications, fixed broadband markets, including the evolution of service provider market shares.

With more than 25 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.

Companies mentioned












The Waly Disney Company




Table of Contents

Population and household context

Free-to-air TV services market

Pay-TV services market

SVOD services market

Mobile services market

Fixed broadband services market

Total telecom service revenue

Competitive landscape

Data tables


Discounts available for multiple purchases.

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