Nigeria Telecom Operators Country Intelligence Report

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How will the Nigeria Telecom Operators Country Intelligence Report’ help you achieve your business goals?

  • This country intelligence report offers a thorough, forward-looking analysis of Nigeria’s telecommunications market, service providers and operators, revenue outlook, and key opportunities.
  • The report analyzes the assumptions and drivers behind ongoing and upcoming trends in Nigeria’s mobile communications, fixed telephony, and broadband markets, including the evolution of service provider market shares.
  • The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends within the telecommunications markets.
  • This telecom operator’s country intelligence report provides an executive-level overview of the telecom services market in Nigeria, with detailed forecasts, service penetration, usage, and market share trends.

How is the Nigeria Telecom Market’ report different from other reports in the market?

Businesses need to have a deeper understanding of the market dynamics to gain a competitive edge in the coming decade. Anticipate market changes and develop risk management strategies with the following data:

  • Demographic, macroeconomic, and regulatory context in Nigeria.
  • Regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, tariff regulation, and more.
  • Telecom and pay-TV services market outlook: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data, and pay-TV markets.
  • Competitive landscape: an examination of the positioning of leading players in the telecom and pay-TV services market as well as subscription market shares across segments.
  • Company snapshots: analysis of the financial position of leading service providers in the telecommunications and pay-TV markets.
  • Underlying assumptions behind our published base-case forecasts, as well as potential market developments that would alter, either positively or negatively, our base-case outlook.

We recommend this valuable source of information to anyone involved in:

  • Telecom Operators/Pay-TV Vendors/Service Providers
  • Mobile Services, Fixed Voice, Fixed-Broadband Services Providers
  • Technology Leaders and Startups
  • Business Development and Market Intelligence
  • Investment Analysts and Portfolio Managers
  • Professional Services – Investment Banks, PE/VC firms
  • M&A/Investment, Management Consultants, and Consulting Firms

To Get a Snapshot of the Nigeria Telecom Market Report

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Nigeria Telecom Services Market Report Overview

The telecom services market size in Nigeria was valued at $9.1 billion in 2022. The market is expected to grow at a CAGR of 4.6% during the forecast period, 2022-2027. Government’s Nigerian National Broadband Plan to improve fixed and mobile broadband penetration in the country will be one of the key drivers supporting the Nigeria telecom market growth. The continued expansion of 5G and 4G services across the country by MNOs will also create opportunities for network vendors.

The Nigeria telecom services market report provides an executive-level overview of the telecommunications market in Nigeria today, with detailed forecasts of key indicators up to 2027. Published annually, the report provides a detailed analysis of the near-term opportunities, competitive dynamics, and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile, and pay-TV markets, as well as a review of key regulatory trends.

Nigeria Telecom Services Market Outlook, 2022-2027 ($ billion)

Nigeria Telecom Services Market Outlook, 2022-2027 ($ billion)

To gain more information on Nigeria telecom services market forecast, download a free report sample

Nigeria Telecom Services Market Regulatory Highlights

To improve fixed and mobile broadband penetration in the country, the government unveiled the Nigerian National Broadband Plan (NNBP, 2020-2025) in March 2020. The NNBP targets 4G coverage of 90% of the population by 2025, in addition to encouraging the adoption of locally assembled smartphones.

Nigeria Telecom Services Market Analysis by Service

  • Mobile services
  • Fixed services
  • Pay-TV services

Nigeria Telecom Services Market Share by Service, 2022 (%)

Nigeria Telecom Services Market Share by Service, 2022 (%)

For more service insights on Nigeria telecom services market, download a free report sample

Mobile Services Market in Nigeria – Deep Dive

Mobile subscription penetration of the population in Nigeria will grow during the forecast period, supported by continued growth in smartphone subscriptions, rising adoption of connected devices, and increasing M2M/IoT subscriptions. Prepaid services accounted for the largest share of total mobile subscriptions in 2022 and its subscription share will continue to grow through to 2027, driven by mobile operators offering a wide range of prepaid plans with additional benefits to customers.

The Nigeria telecom services market research report offers mobile services segment coverage on following KPIs:

  • Subscription & User Analysis
  • Subscription Analysis by Device Type, Payment Type and Technology Type
  • Churn Analysis
  • Voice & Data Usage Analysis
  • Mobile Subscription Market Share Analysis
  • Revenue Analysis & ARPU Analysis

Fixed Services Market in Nigeria – Deep Dive

Fixed broadband penetration of the population will increase during the forecast period, supported by efforts from the operators and the government to expand fixed broadband network coverage in the country. Fixed wireless will continue to be the leading technology to deliver fixed broadband services across the country over the forecast period.

The Nigeria telecom services market research report offers fixed services segment coverage on following KPIs:

  • Fixed Voice & Fixed Broadband Penetration Analysis
  • Subscription Trends Analysis by Access Lines
  • Subscription Analysis by Technology
  • Fixed Subscription Market Share Analysis
  • Revenue Analysis & ARPU Analysis

Pay TV Services Market in Nigeria – Deep Dive

Pay-TV household penetration in Nigeria will increase during the forecast period, supported by strong growth in DTT subscriptions.

The Nigeria telecom services market research report offers pay-TV services segment coverage on following KPIs:

  • Pay-TV Household Penetration Analysis
  • Subscription Analysis by Technology Type
  • Pay-TV Subscription Market Share Analysis
  • Revenue Analysis & ARPU Analysis

Nigeria Telecom Services Market - Competitive Landscape

MTN Nigeria led the mobile services market in 2022, followed by Airtel Nigeria and Glo Nigeria. MTN Nigeria also led both fixed voice and fixed broadband services markets, supported by its strong fixed wireless and fiber subscriber base.

Leading Telecom Companies in Nigeria

  • MTN Nigeria
  • Glo Nigeria
  • Airtel Nigeria
  • 9mobile
  • NITEL
  • GLOBACOM

Nigeria Mobile Services Market Share by Companies, 2022 (%)

Nigeria Mobile Services Market Share by Companies, 2022 (%)

To know more about leading telecom companies in Nigeria, download a free report sample

Nigeria Telecom Services Market Research Overview

Market Size 2022 $9.1 billion
CAGR 4.6%
Forecast Period 2022-2027
Telecom Service Segment Mobile Services, Fixed-Broadband Services, and Pay TV Services
Leading Companies MTN Nigeria, Glo Nigeria, Airtel Nigeria, 9mobile, NITEL, GLOBACOM

Nigeria Telecom Services Market Scope

The country intelligence report provides an in-depth analysis of the following –

  • The demographic and macroeconomic context in Nigeria.
  • The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, tariff regulation, and more.
  • Telecom and pay-TV services market outlook: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data, and pay-TV markets.
  • The competitive landscape: an examination of the positioning of leading players in the telecom and pay-TV services market as well as subscription market shares across segments.
  • Company snapshots: analysis of the financial position of leading service providers in the telecommunications and pay-TV markets.
  • Underlying assumptions behind our published base-case forecasts, as well as potential market developments that would alter, either positively or negatively, our base-case outlook.
MTN Nigeria
Glo Nigeria
Airtel Nigeria

Table of Contents

  • 1. Market highlights

    • 1.1. Key takeaways, telecom services revenue outlook, revenue CAGR by service type, 2022 service penetration

  • 2. Demographic, macroeconomic, and regulatory context

    • 2.1. Population, nominal GDP, PPP-adjusted GDP per capita, real GDP growth, consumer price inflation, exchange rates

  • 3. Regulatory context

    • 3.1. Regulatory highlights, national broadband plans, spectrum outlook

  • 4. Telecom market outlook

    • 4.1. Total telecom and pay-tv services revenue by category, 2021-2027

  • 5. Evolution of total telecom and pay-tv services revenue, 2021-2027
  • 6. Mobile services market

    • 6.1. Mobile service penetration and subscription trends

      • 6.1.1. Mobile subscription and user penetration, 2021-2027
      • 6.1.2. Total mobile subscriptions, 2021-2027

    • 6.2. Device adoption trends

      • 6.2.1. Mobile subscriptions by device type, 2021-2027
      • 6.2.2. Handset subscriptions by type, 2021-2027

    • 6.3. Payment types and technology trends

      • 6.3.1. Mobile subscriptions by payment type
      • 6.3.2. Mobile subscriptions by technology generation, 2021-2027

    • 6.4. Churn and usage trends

      • 6.4.1. Churn, voice usage, data usage

    • 6.5. Market share trends

      • 6.5.1. Subscription market shares, 2022

    • 6.6. Service revenue trends

      • 6.6.1. Total mobile services revenue by service, 2021-2027
      • 6.6.2. Mobile services ARPU by payment type, 2021-2027

  • 7. Fixed services market

    • 7.1. Fixed service penetration and subscription trends

      • 7.1.1. Voice telephony and fixed broadband penetration, 2021-2027
      • 7.1.2. Total voice telephony and fixed broadband access lines, 2021-2027

    • 7.2. Fixed service penetration and subscription trends

      • 7.2.1. Voice telephony lines by technology, 2021-2027
      • 7.2.2. Broadband lines by technology, 2021-2027

    • 7.3. Market share trends

      • 7.3.1. Fixed voice telephony access line market shares, 2022
      • 7.3.2. Fixed broadband access lines market shares, 2022

    • 7.4. Fixed service revenue trends

      • 7.4.1. Total fixed service revenue by service category, 2021-2027
      • 7.4.2. Fixed services ARPU by service category, 2021-2027

  • 8. Pay-tv services market

    • 8.1. Penetration and subscription trends

      • 8.1.1. TV and Pay-TV household penetration, 2021-2027
      • 8.1.2. Total Pay-TV subscriptions by type, 2021-2027

    • 8.2. Market share trends

      • 8.2.1. Total Pay-TV subscription market shares, 2022

    • 8.3. Service revenue trends

      • 8.3.1. Total Pay-TV service revenue, 2021-2027
      • 8.3.2. Pay-TV services ARPU by type, 2021-2027

  • 9. Competitive landscape and company snapshots

    • 9.1. Product portfolios and positioning, market share overview
    • 9.2. Company snapshot (MTN Nigeria, Glo Nigeria, Airtel Nigeria)

  • 10. Additional resources

    • 10.1. Baseline forecast assumptions
    • 10.2. Data tables
    • 10.3. Glossary
    • 10.4. Research methodology
    • 10.5. Country Intelligence Report coverage
    • 10.6. About GlobalData

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