Subscription Video on Demand (SVoD) Market Trends and Opportunities in Asia-Pacific

Subscription Video on Demand (SVoD) Market Trends and Opportunities in Asia-Pacific, a new Telecom Insider Report by GlobalData, provides an executive-level overview of the subscription video on demand (SVoD) market, developments, and strategies in Asia-Pacific. This report highlights the main growth drivers in the APAC SVoD market, gives an overview of the regional trends for SVoD players, deep dives into the latest developments in the region, and provides an overview and set of recommendations on the positioning and future growth strategies that different stakeholders can adopt.

'The report analyzes the key themes and direction of the Asia-Pacific SVoD market. It gives SVoD players and telcos insights into how to navigate the increasingly fragmented SVoD market and identify growth opportunities. The report reviews the strategies adopted by SVoD players and telcos in the market, supported by three case studies. The report further comments on the future of the SVoD market as it continues to grow rapidly.

Section 1: Regional Market Trends and Competitive Dynamics in Asia-Pacific: this section provides context through a discussion of the pay-TV market in Asia-Pacific and identifies the main trends and developments in the Asia-Pacific SVoD market.

Section 2: SVoD Subscription and Revenue Trends in Asia-Pacific: this section dives deeper into the dynamics of the SVoD market in Asia-Pacific with supporting graphs of market trends

Section 3: Select Country Reviews: this section examines three SVoD markets, the key players, the key strategies, the market demands, and the future growth trends of the markets.

Section 4: Key Takeaways and Recommendations: this section provides a summary of key takeaways and recommendations for SVoD stakeholders and a summary of expected market opportunities and growth directions.

Scope

– The Asia-Pacific SVoD market is being driven by increasing fixed and mobile broadband penetration.

– SVoD players must engage in a high degree of localisation in the linguistically and culturally diverse Asia-Pacific region.

– Many pay-TV operators have been executing the 'TV Anywhere' strategy by evolving into content aggregators of multiple SVoD platforms and bundling with pay-TV services.

– Broadcasters, such as Disney, have been pivoting to a direct-to-consumer model and shutting their channels in Asia-Pacific.

– Competition for SVoD subscribers will move to mobile as 4G and 5G mobile coverage improves, especially in underserved rural areas.

Reasons to buy

– The report offers a comprehensive assessment of the drivers and trends in the SVoD market in Asia-Pacific.

– The report describes the strategies and investments that SVoD players are taking to remain competitive in an increasingly fragmented market, especially in relation to content.

– The report provides an overview of the current strategies pursued by SVoD players and telcos as well as future growth opportunities.

– The report will help SVoD platforms, media companies, telecom executives, governments, and investors craft adapted strategies and policies to seize the opportunities offered by the growing SVoD market in Asia-Pacific.

Companies mentioned

ALTBalaji

Amazon

Apple

Astro

Bharti Airtel

Binge

CBN

DAZN

Discovery

Disney

Eros Now

Foxtel

HBO

Hooq

Hulu

iflix

iQiyi

Kayo Sport

KBS

KDDI

LG U+

MBC

MXPlayer

Netflix

Optus

Paravi

PCCW

Reliance Jio

SBS

Singtel

SK Telecom

Sony Pictures

SonyLIV

Spark Sport

Stan

StarHub

Telekom Malaysia

Telstra

Tencent

TIME

Viacom18

Viu

Vodafone Idea

Voot

Wavve

Table of Contents

Table of Contents

Executive Summary

Section 1: Regional Video Market Trends and Competitive Dynamics in Asia Pacific

Section 2: SVoD Subscription and Revenue Trends in Asia Pacific

Section 3: Select Country Reviews

India

Australia

Malaysia

Section 4: Key Takeaways and Recommendations

Appendix

Acronyms and Definitions

Companies Mentioned

Related Research

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