Russia Packaging Industry – Market Assessment, Key Trends and Opportunities to 2025

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The market size of the Russian packaging industry was 140,509.9 million units in 2020. The market is projected to grow moderately at a CAGR of more than 1% during the period 2021-2025. The glass packaging segment is anticipated to grow at the highest CAGR during the forecast period, meanwhile, the use of paper & board pack material is expected to decline moderately.

The food industry was the largest end-user in the Russian packaging market in 2020, followed by other products, non-alcoholic beverages, alcoholic beverages, and cosmetics & toiletries. The Russian packaging market is expected to witness high consumption from the food sector during the forecast period. Flexible packaging was the most consumed pack material followed by rigid plastics, paper & board, glass and rigid metal, and others.

Overview of the packaging market in Russia

Overview of the packaging market in Russia

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What are the market dynamics in the Russian packaging market?

The packaging industry in Russia is characterized by its strong use in the food industry. In the food industry, flexible packaging was the most widely used pack material followed by rigid plastics. The demand for flexible packaging in food products was mostly attributed to its high consumption in bakery & cereals (35.5%), confectionery (14.6%), and dairy food (12.4%), wherein consumers tend to look for products that offer convenience. Rigid plastics provide the benefits of safe delivery, protection, and transportation, ensuring the freshness of products, especially perishable food products.

The growing preference for convenience and portability continues to be major drivers of rigid plastics packaging. Rising consumer preference for ‘better for you’ beverages drives demand for PET bottles in packaging. Growing concerns over plastic packaging are driving more brands to explore opportunities in metal packaging. Recyclability and decomposability make paper-based packaging a popular choice in the C&T industry. Consumers prefer this packaging as it is eco-friendly, cost-efficient, and lightweight.

What are the key pack materials in the Russian packaging market?

Based on pack material, the Russian packaging market is categorized into rigid plastics, flexible packaging, glass, paper & board, rigid metal, and others. 

Rigid plastic packaging market in Russia

Rigid plastics are extensively used in the food industry on account of their low cost, strong, safe, convenient, and lightweight properties. The use of rigid plastics in non-alcoholic beverages is likely to be driven by the anticipated increase in consumption of RTD tea and coffee products in the coming years. The need for portability and convenience remain major drivers for rigid plastics in the alcoholic beverages industry. Within other industries, household care was the prominent industry using rigid plastics. Beer & cider dominated the rigid plastics packaging in 2020. However, the sector will decline during the forecast period. 

Flexible packaging market in Russia

Flexible packaging was largely used in the food industry, which accounted for the lion’s share of the overall flexible pack material consumed in 2020, primarily driven by the bakery & cereals sector. Flexible packaging is inexpensive, lightweight, print-friendly, and moldable in various shapes, which drives the adoption of flexible packaging. Convenience and lightweight remain the key factors driving the adoption of flexible packaging materials. The demand for high-quality flexible packaging in other industries was driven by increasing usage in pet food and household care industries. Flexible and resealable packaging remained in high demand as it was more convenient to the customers.

Glass packaging market in Russia

Alcoholic beverages were the largest end-user of glass material packaging in 2020, primarily driven by the beer & cider sector. Glass packaging is strong and transparent, which offers a premium image. It is also resistant to gases and vapors, thereby providing longer shelf life to the products. Glass packaging is transparent visually appealing. It is moisture resistant, reusable, and recyclable. Of all the pack materials, glass packaging is projected to experience high share growth under alcoholic and non-alcoholic beverages industries during the forecast period. 

Paper & board packaging market in Russia

Paper & board are extensively used in the food industry on account of their lightweight, efficient and low-cost protection. Paper & board packaging is popular for its portability and convenience in the non-alcoholic beverage industry. Paper & board material was largely used in ‘other industries’ in 2020, primarily driven by tobacco and tobacco products. Paper and board gained huge popularity as an eco-friendly packaging material across industries. Aseptic packaging also provides long shelf life without refrigeration. Recyclability and decomposability make paper-based packaging more sustainable than other materials.

Rigid metal packaging market in Russia

The food industry was the largest end-user of rigid metal packaging in 2020 primarily driven by the fruits and vegetable sector. Metal packaging is mostly considered for its ability to protect contents within from light and its high recyclability making it sustainable. The alcoholic beverages industry was the second-largest end-user of rigid metal packaging in 2020 driven by small-format packaging for portion consumption along with portability. Rigid metal packaging type is perceived as more sustainable due to high recyclability and reusability. It is also considered for its long shelf life, unbreakable nature while providing superior product protection.

Packaging market in Russia, by pack material

Packaging market in Russia, by pack material

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What are the end-use industries in the Russian packaging market?

Based on the end-user industries, the Russian packaging market is classified into food, alcoholic beverages, non-alcoholic beverages, cosmetic & toiletries, and others. 

Food packaging market in Russia

Flexible packaging which accounted for more than 50% of the share in the Russian food industry in 2020, is forecast to register the fastest growth in the savory snacks sector during the forecast period. The dairy food sector was the largest contributor to rigid plastic packaging, followed by savory & deli foods and meat sectors. Paper & board pack material was widely used in dairy foods in 2020, while seasonings, dressings & sauces will register the fastest growth during the forecast period.

Alcoholic beverages packaging market in Russia

Glass packaging, which accounted for the highest share in the Russian alcoholic beverages industry in 2020, is forecast to register comparatively high growth in the spirits and wines sectors during the forecast period. Beer & cider continued to dominate the use of rigid metal packaging given the popularity of cans in the sector. However, it will decline moderately during the period. The use of rigid metal in alcoholic beverages is driven by small-format packaging for portion consumption along with portability.

Non-alcoholic beverages packaging market in Russia

Non-alcoholic beverages were the second largest industry using rigid plastics. The use of rigid plastics is likely to be driven by the anticipated increase in the consumption of RTD tea and coffee products in the coming years. Metal packaging in non-alcoholic beverages is driven by the need for convenience and portability. Soft drinks dominated the rigid metal packaging during the forecast period. Hot drinks accounted for the majority of the market share in flexible packaging. Flexible packaging increases the shelf life of the beverages by protecting them from sunlight, moisture, and temperature.

Cosmetic & toiletries packaging market in Russia

Flexible packaging accounted for the majority share in the Russian cosmetic & toiletries industry in 2020 and is forecast to register the fastest growth in the sun care sector during the forecast period. Rigid plastics and flexible packaging are used sporadically across different sectors of cosmetics & toiletries. The use of flexible packaging in the C&T industry is driven by its lightweight and smaller pack formats that offer convenience and ease of use. Fragrances generated the highest demand in glass packaging, while male toiletries will grow the fastest during the forecast period. Recyclability and decomposability make paper-based packaging a popular choice in the cosmetics & toiletries industry.

Packaging market in Russia, by end-use industry

Packaging market in Russia, by end-use industry

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Market report scope

Market size (Year – 2020) 140,509.9 million units
Growth rate CAGR of more than 1% from 2021 to 2025
Base year for estimation 2020
Market segments by industry Food, Alcoholic Beverages, Non-Alcoholic Beverages, Cosmetic & Toiletries, Others
Market segments by pack material Rigid Plastics, Rigid Metal, Paper & Board, Flexible Packaging, Glass, Others
Forecast period 2021-2025

This report brings together multiple data sources to provide a comprehensive overview of the packaging industry in Russia. It includes market overview, growth in the use of pack material by industry and sector. Also, the report provides an analysis of key packaging materials, trends, and outlooks.

Reasons to Buy

  • Packaging companies and retailers seek the latest information on consumer trends and opportunities to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the CPG market.
  • As consumer product demand evolves, the dynamics between different packaging types also evolve favoring some packaging types and formats and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum sales in the future.
  • The differential growth across different packaging materials and formats drives fundamental shifts in the market. These differentials result from various factors such as changing consumer preferences, regulatory compliance, and innovation within the packaging market.
  • The report is a unique combination of in-depth qualitative analysis and authoritative packaging data for the years 2015-2025.

Table of Contents

Table of Contents

Market Environment

Market Environment- Key takeaways

Pack Material Market- Overview

Pack Materials Market Size and Growth Analysis

Pack Material Growth Contribution by Industry

Market Size by Pack Material and Industry

Growth Analysis of Pack Material by Industry and Sector

Pack Material by Industry – Key takeaways

Packaging Share Change by Material and Industry

Growth Analysis by Industry – Food

Growth Analysis by Industry – Alcoholic Beverages

Growth Analysis by Industry – Non-Alcoholic Beverages

Growth Analysis by Industry – Cosmetics & Toiletries

Growth Analysis by Industry – Others

Analysis by Pack Material – Rigid Plastics

Rigid Plastics by Industries- Key Takeaways

Rigid Plastics- Growth analysis by pack type and pack sub type

Rigid Plastics- Growth analysis by closure material and closure type

Rigid Plastics- Growth analysis by primary outer material and primary outer type

Rigid Plastics- Volume share by industries and sectors

Rigid Plastics- Growth analysis by industries

Rigid Plastics- Innovative packaging by industries

Analysis by Pack Material – Rigid Metal

Rigid Metal by Industries- Key Takeaways

Rigid Metal – Growth analysis by pack type and pack sub type

Rigid Metal – Growth analysis by closure material and closure type

Rigid Metal – Growth analysis by primary outer material and primary outer type

Rigid Metal – Volume share by industries and sectors

Rigid Metal – Growth analysis by industries

Rigid Metal – Innovative packaging by industries

Analysis by Pack Material – Paper & Board

Paper & Board by Industries- Key Takeaways

Paper & Board- Growth analysis by pack type and pack sub type

Paper & Board- Growth analysis by closure material and closure type

Paper & Board- Growth analysis by primary outer material and primary outer type

Paper & Board- Volume share by industries and sectors

Paper & Board – Growth analysis by industries

Paper & Board- Innovative packaging by industries

Analysis by Pack Material – Analysis by Pack Material – Flexible Packaging

Flexible Packaging by Industries- Key Takeaways

Flexible Packaging- Growth analysis by pack type and pack sub type

Flexible Packaging- Growth analysis by closure material and closure type

Flexible Packaging- Growth analysis by primary outer material and primary outer type

Flexible Packaging- Volume share by industries and sectors

Flexible Packaging- Growth analysis by industries

Flexible Packaging- Innovative packaging by industries

Analysis by Pack Material – Glass

Glass by Industries- Key Takeaways

Glass- Growth analysis by pack type and pack sub type

Glass- Growth analysis by closure material and closure type

Glass- Growth analysis by primary outer material and primary outer type

Glass- Volume share by industries and sectors

Glass- Growth analysis by industries

Glass- Innovative packaging by industries

Appendix and Definitions

Appendix

Definitions

Methodology

Frequently asked questions

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