Eye Make-Up (Make-Up) Market in Italy – Outlook to 2025; Market Size, Growth and Forecast Analytics

Eye Make-Up (Make-Up) Market in Italy – Outlook to 2025; Market Size, Growth and Forecast Analytics is a broad level market review of Eye Make-Up market in Italy.

Eye Make-Up – includes both female use and specific make-ups for men. Covers all eyeliner, eye shadows, mascara, eye glosses and brow liners.

Eye Make-Up market in Italy registered a negative compound annual growth rate (CAGR) of -2.35% during the period 2015 to 2020 with a sales value of EUR 311.60 Million in 2020, a decrease of -17.28% over 2019. The market achieved its strongest performance in 2019, when it grew by 2.26% over its previous year and its weakest performance in 2020, when it fell by -17.28% over 2019. Though negative growth rates were observed across all the segments of the market, the slowest declining segment of the Eye Make-Up market in Italy between the year 2015 and 2020 was Eyeliner which registered a CAGR of -1.91%. In 2020 Mascara segment in Italy Eye Make-Up market accounted for a major share of 54.41%, while Eyeshadow stood in second position representing 21.80% of the market’s 2020 share.

The research handbook provides up-to-date market size data for period 2015-2020 and illustrative forecast to 2025 premised on Covid-19 hit, covering key market aspects like Sales Value and Volume for Eye Make-Up and its variants Eyeliner, Eyeshadow, Mascara & Other Eye Make-Up.

Furthermore, the research handbook details out Sales Value and Volume for top brands for the year 2017 to 2020 and overall market sales by Distribution Channel (Dollar Stores, Variety Store & General Merchandise Retailers, Cash & Carries and Warehouse Clubs, Convenience Stores & Gas Stations, Department Stores, Drug Stores & Pharmacies, Chemists/Pharmacies, Parapharmacies/Drugstores, eRetailers, Food & Drinks Specialists, Health & Beauty Stores, Hypermarkets & Supermarkets, Direct Sellers, Others, On Trade, Vending Machines, Other Specialist Retailers, Tobacco Specialists) where ever applicable.

Due to on going large scale uncertainties in the market due to COVID-19 pandemic, the research handbook acts as an essential tool for companies active or planning to venture in to Italy's Eye Make-Up (Make-Up) market. The comprehensive statistics within the research handbook provides insight into the operating environment of the market and also ensures right business decision making based on historical trends and industry model based forecasting.

Sales Values in the handbook are depicted in USD ($) and local currency of country and Volumes are represented in M Units.

*Note: Certain content / sections in the research handbook may be removed or altered based on the availability and relevance of data.

Scope

– Overall Eye Make-Up (Make-Up) market value and volume analytics with growth analysis from 2015 to 2025.

– Value and Volume terms for the top brands.

– Distribution channel sales analytics from 2017-2020.

Reasons to buy

– Get access to authoritative and granular data on the Eye Make-Up (Make-Up) market and fill in the gaps in understanding of trends and the components of change behind them.

– Enhance your understanding of the market to update your strategic and tactical plans based on volume and value changes, brand dynamics and distribution trends.

– Analyze the components of change in the market by looking at historic and future growth patterns.

– Use the data to understand future patterns of the market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which you want to compete in the future.

Table of Contents

1 Eye Make-Up Market Overview

2 Italy Eye Make-Up Market Analytics, 2015-25

2.1 Eye Make-Up Value Analytics, 2015-25

2.1.1 Eye Make-Up Market by Value, 2015-25

2.1.2 Eye Make-Up Market Value by Segments, 2015-25

2.2 Eye Make-Up Volume Analytics, 2015-25

2.2.1 Eye Make-Up Market by Volume, 2015-25

2.2.2 Eye Make-Up Market Volume by Segments, 2015-25

3 Italy Eye Make-Up Market Analytics, by Segment 2015-25

3.1 Eyeliner Analytics, 2015-25

3.1.1 Eyeliner Market by Value, 2015-25

3.1.2 Eyeliner Market by Volume, 2015-25

3.2 Eyeshadow Analytics, 2015-25

3.2.1 Eyeshadow Market by Value, 2015-25

3.2.2 Eyeshadow Market by Volume, 2015-25

3.3 Mascara Analytics, 2015-25

3.3.1 Mascara Market by Value, 2015-25

3.3.2 Mascara Market by Volume, 2015-25

3.4 Other Eye Make-Up Analytics, 2015-25

3.4.1 Other Eye Make-Up Market by Value, 2015-25

3.4.2 Other Eye Make-Up Market by Volume, 2015-25

4 Italy Eye Make-Up Brand Analytics by Value, 2017-20

4.1 Eye Make-Up Brand Analytics by Value, 2017-20

5 Italy Eye Make-Up Distribution Channel Analytics by Value, 2017-20

5.1 Eye Make-Up Distribution Channel Analytics by value, 2017-20

6 Appendix

6.1 Definitions

6.1.1 Category Definitions

6.1.2 Distribution Channel Definitions

6.1.3 Volume Units and Aggregations

6.1.4 CAGR Definition and Calculation

6.1.5 Graphical representation of Brands

6.1.6 Exchange Rates

6.1.7 Methodology Summary

6.2 About GlobalData

6.3 Disclaimer

List of Tables

Table 1: Italy Eye Make-Up Market Value (EUR m) and Growth (Y-o-Y), 2015-25

Table 2: Italy Eye Make-Up Market Value (USD m) and Growth (Y-o-Y), 2015-25

Table 3: Italy Eye Make-Up Market Value (EUR m) by Segments, 2015-20

Table 4: Italy Eye Make-Up Market Value (EUR m) by Segments, 2020-25

Table 5: Italy Eye Make-Up Market Value (USD m) by Segments, 2015-20

Table 6: Italy Eye Make-Up Market Value (USD m) by Segments, 2020-25

Table 7: Italy Eye Make-Up Market Volume (Units m) and Growth (Y-o-Y), 2015-25

Table 8: Italy Eye Make-Up Market Volume (Units m) by Segments, 2015-20

Table 9: Italy Eye Make-Up Market Volume (Units m) by Segments, 2020-25

Table 10: Italy Eyeliner Market by Value (EUR m), 2015-25

Table 11: Italy Eyeliner Market by Value (USD m), 2015-25

Table 12: Italy Eyeliner Market by Volume (Units m), 2015-25

Table 13: Italy Eyeshadow Market by Value (EUR m), 2015-25

Table 14: Italy Eyeshadow Market by Value (USD m), 2015-25

Table 15: Italy Eyeshadow Market by Volume (Units m), 2015-25

Table 16: Italy Mascara Market by Value (EUR m), 2015-25

Table 17: Italy Mascara Market by Value (USD m), 2015-25

Table 18: Italy Mascara Market by Volume (Units m), 2015-25

Table 19: Italy Other Eye Make-Up Market by Value (EUR m), 2015-25

Table 20: Italy Other Eye Make-Up Market by Value (USD m), 2015-25

Table 21: Italy Other Eye Make-Up Market by Volume (Units m), 2015-25

Table 22: Italy Eye Make-Up Market Value by Brands (EUR m), 2017-20

Table 23: Italy Eye Make-Up Market Value by Brands (USD m), 2017-20

Table 24: Italy Eye Make-Up Market Value by Distribution Channel (EUR m), 2017-20

Table 25: Italy Eye Make-Up Market Value by Distribution Channel (USD m), 2017-20

Table 26: Category Definitions – Eye Make-Up Market

Table 27: Distribution Channel Definitions Eye Make-Up Market

Table 28: Volume Units for Eye Make-Up Market

Table 29: Italy Exchange Rate EUR – USD (Annual Average), 2015-2020

Table 30: Italy Exchange Rate EUR – USD (Annual Average), 2021-2025 Forecast

List of Figures

Figure 1: Italy Eye Make-Up Market Value (EUR m) and Growth (Y-o-Y), 2015-25

Figure 2: Italy Eye Make-Up Market Value (EUR m) by Segments, 2015-25

Figure 3: Italy Eye Make-Up Market Volume (Units m) and Growth (Y-o-Y), 2015-25

Figure 4: Italy Eye Make-Up Market Volume (Units m) by Segments, 2015-25

Figure 5: Italy Eyeliner Market by Value (EUR m), 2015-25

Figure 6: Italy Eyeliner Market by Volume (Units m), 2015-25

Figure 7: Italy Eyeshadow Market by Value (EUR m), 2015-25

Figure 8: Italy Eyeshadow Market by Volume (Units m), 2015-25

Figure 9: Italy Mascara Market by Value (EUR m), 2015-25

Figure 10: Italy Mascara Market by Volume (Units m), 2015-25

Figure 11: Italy Other Eye Make-Up Market by Value (EUR m), 2015-25

Figure 12: Italy Other Eye Make-Up Market by Volume (Units m), 2015-25

Figure 13: Italy Eye Make-Up Market Value by Brands (EUR m), 2017-20

Figure 14: Italy Eye Make-Up Market Value by Distribution Channel (EUR m), 2017-20

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