Japan Make-up Market Size and Trend Analysis by Categories and Segment, Distribution Channel, Packaging Formats, Market Share, Demographics and Forecast, 2021-2026
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Japan Make up Market Report Overview
The Japan make up market size was JPY528.3 billion ($4.81 billion) in 2021. The market is expected to record a CAGR of less than 1% during 2021-2026. In Japan, consumption of make-up is higher among females than males. Furthermore, “older consumers” represent the largest subset of the make-up sector in Japan.
Japan Make-Up Market Outlook, 2021-2026 (JPY Billion)
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The Japan make-up market research report provides insights on high-growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data, and company market shares.
Market Size (2021) | JPY528.3 billion ($4.81 billion) |
CAGR (2021-2026) | <1% |
Historical Period | 2016-2022 |
Forecast Period | 2023-2026 |
Key Categories | · Eye Make-Up
· Face Make-Up · Lip Make-Up · Nail Make-Up |
Key Cities | · Tokyo
· Osaka · Nagoya · Fukuoka · Sapporo · Sendai · Hiroshima · Naha · Kitakyushu · Hamamatsu |
Key Distribution Channels | · Parapharmacies/Drugstores
· E-Retailers · Hypermarkets & Supermarkets · Health & Beauty Stores · Department Stores · Convenience Stores · Chemists/Pharmacies |
Key Packaging Materials | · Rigid Plastics
· Glass · Rigid Metal · Flexible Packaging |
Leading Companies | · Kao Corporation
· Shiseido Company, Limited · L’Oreal S.A. · KOSE Corporation · The Estee Lauder Companies Inc. |
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Japan Make-up Market Segmentation by Categories
The key categories in the Japan make-up market are eye make-up, face make-up, lip make-up, and nail make-up. Face make-up was the largest category in 2021 while eye make-up is forecast to register the fastest value growth during the forecast period. The eye make-up category is also expected to gain the maximum market share in value terms during 2021–2026.
Japan Make-up Market Analysis by Categories, 2021 (%)
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Japan Make-up Market Segmentation by Cities
The top ten cities in the Japanese make-up market are Tokyo, Osaka, Nagoya, Fukuoka, Sapporo, Sendai, Hiroshima, Naha, Kitakyushu, and Hamamatsu. Tokyo emerged as the largest make-up market in Japan in 2021, followed by Osaka and Nagoya. Among the top ten cities, Kumamoto accounted for the least share.
Japan Make-up Market Analysis by Cities, 2021 (%)
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Japan Make-up Market Segmentation by Distribution Channels
Some of the key distribution channels in the Japan make-up market are parapharmacies/drugstores, e-retailers, hypermarkets & supermarkets, health & beauty stores, department stores, convenience stores, and chemists/pharmacies. Parapharmacies/drugstores was the leading distribution channel in the Japanese make-up market in 2021, followed by e-retailers and Hypermarkets & supermarkets.
Japan Make-up Market Analysis by Distribution Channels, 2021 (%)
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Japan Make-up Market Segmentation by Packaging Materials
The key packaging materials used in the Japan make-up market are rigid plastics, glass, rigid metal, and flexible packaging. Rigid plastics was the most used pack material in 2021, followed by glass and flexible packaging.
Japan Make-up Market Analysis by Packaging Materials, 2021 (%)
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Japan Make-up Market – Competitive Landscape
Some of the leading companies in the Japan make-up market are Kao Corporation, Shiseido Company, Limited, L’Oreal S.A., KOSE Corporation, and The Estee Lauder Companies Inc. In 2021, Kao Corporation dominated the Japanese make-up market in value terms.
Japan Make-up Market Analysis by Companies, 2021 (%)
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Segments Covered in the Report
Japan Make-up Categories Outlook (Value, JPY Billion, 2016-2026)
- Eye make-up
- Eyeliner
- Eyeshadow
- Mascara
- Face make-up
- Blusher
- Face powder
- Foundation
- Lip make-up
- Lip gloss
- Lip liner
- Lipstick
- Nail make-up
Japan Make-up Market Cities Outlook (Value, JPY Billion, 2016-2026)
- Tokyo
- Osaka
- Nagoya
- Fukuoka
- Sapporo
- Sendai
- Hiroshima
- Naha
- Kitakyushu
- Hamamatsu
Japan Make-up Distribution Channels Outlook (Value, JPY Billion, 2016-2026)
- Parapharmacies/Drugstores
- E-Retailers
- Hypermarkets & Supermarkets
- Health & Beauty Stores
- Department Stores
- Convenience Stores
- Chemists/Pharmacies
Japan Make-up Packaging Materials Outlook (Value, JPY Billion, 2016-2026)
- Rigid Plastics
- Glass
- Rigid Metal
- Flexible Packaging
Scope
This report provides:
- Sector data: Overall sector value and volume data with growth analysis for 2016-2026
- Category coverage: Value and growth analysis for eye make-up, face make-up, lip make-up, nail make-up with inputs on individual segment share within each category and the change in their market share forecast for 2021-2026
- Leading players: Market share of companies (in value terms) and private labels (in value terms) in 2021
- Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, chemists/pharmacies, convenience stores, department stores, and others
- Packaging data: Consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Also provides pack material data for glass, flexible packaging, rigid plastics, and rigid metal, as well as pack type, closure type, and primary outer type
Reasons to Buy
- Identify high-potential categories and explore further market opportunities based on detailed value and volume analysis.
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities.
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning.
- Our team of analysts has placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion.
- The packaging analysis report helps manufacturers, identify the most used packaging materials in the sector.
- Analysis of key macroeconomic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, and population. It also includes an economic summary of the country along with the labor market and demographic trends.
The Estee Lauder Companies Inc.
Coty Inc.
Natura &Co
Revlon Inc.
LVMH Moet Hennessy -Louis Vuitton
Chanel S.A
Shiseido Company Limited
Yves Rocher International
Table of Contents
Table
Figures
Frequently asked questions
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What was the size of the Japan make-up market in 2021?
The make-up market in Japan was valued at JPY528.3 billion ($4.81 billion) in 2021.
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What is the growth rate of the Japan make-up market?
The Japan make-up market is expected to record a CAGR of less than 1% during 2021-2026.
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Which was the leading category in the Japan make-up market in 2021?
The leading category in the Japan make-up market was face make-up in 2021.
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Which was the leading city in the Japanese make-up market in 2021?
Tokyo emerged as the leading city in the make-up market in Japan in 2021.
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Which was the leading distribution channel in the Japan make-up market?
In 2021, parapharmacies/drugstores emerged as the leading distribution channel in the Japan make-up market.
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Which was the leading packaging material in the Japan make-up market?
Rigid plastics was the most used pack material in the Japan make-up market in 2021.
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Who are the leading companies in the Japan make-up market?
Some of the leading companies in the Japan make-up market are Kao Corporation, Shiseido Company, Limited, L’Oreal S.A., KOSE Corporation, and The Estee Lauder Companies Inc.
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