Thailand Haircare Market Size and Trend Analysis by Categories and Segment, Distribution Channel, Packaging Formats, Market Share, Demographics and Forecast, 2021-2026
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Thailand Haircare Market Report Overview
The Thailand haircare market size was THB39.7 billion ($1,240.4 million) in 2021 and is forecasted to record a CAGR of over 3% during 2021-2026. The Thailand haircare market research analysis offers a detailed analysis of the per capita consumption and expenditure incurred on haircare products. The report offers an overview of growth at a sector level and provides an analysis across countries.
Thailand Haircare Outlook 2021-2026, (THB Billion)
The Thailand haircare market research report will help to identify high-potential categories and explore further market opportunities based on detailed value and volume analysis. This report also brings together multiple data sources to provide a comprehensive overview of the haircare sector in Thailand.
Market Size (2021) | THB39.7 billion ($1,240.4 million) |
CAGR (2021-2026) | >3% |
Historic Period | 2016-2020 |
Forecast Period | 2021-2026 |
Key Categories | · Shampoo
· Conditioner · Hair colorants · Hair loss treatments · Perms & relaxers · Salon hair care · Styling agents |
Key Distribution Channels | · Hypermarkets & Supermarkets
· Convenience Stores · Health & Beauty Stores · Chemists/Pharmacies · Parapharmacies/Drugstores · Direct Sellers |
Key Packaging Material | · Rigid Plastics
· Flexible Packaging · Rigid Metal · Glass |
Leading Companies | · Unilever
· Procter & Gamble · L’Oreal S.A. · Kao Corporation · KKR & Co.LP. |
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Thailand Haircare Market Segmentation by Category
The key categories in the Thailand haircare market are shampoo, conditioner, hair colorants, hair loss treatments, perms & relaxers, salon hair care, and styling agents. In 2021, the shampoo segment accounted for the largest Thailand haircare market share.
Thailand Haircare Market Analysis, by Categories, 2021 (%)
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Thailand Haircare Market Segmentation by Distribution Channel
The key distribution channels in the Thailand haircare market are hypermarkets & supermarkets, convenience stores, health & beauty stores, chemists/pharmacies, parapharmacies/drugstores, direct sellers, and others. Hypermarkets & supermarkets were the leading distribution channel in the Thailand haircare sector in 2021.
Thailand Haircare Market Analysis by Distribution Channel, 2021 (%)
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Thailand Haircare Market Segmentation by Pack Material
The key pack materials in the Thailand haircare market are rigid plastics, flexible packaging, and rigid material, and glass. Rigid plastics were the leading pack material in the Thailand haircare sector in 2021
Thailand Haircare Market Analysis by Pack Material, 2021 (%)
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Thailand Haircare Market – Competitive Landscape
The key haircare companies in Thailand are Unilever, Procter & Gamble, L’Oreal S.A., Kao Corporation, and KKR & Co.LP among others. Unilever held the highest in the Thailand haircare market share, in 2021.
Thailand Haircare Market Analysis by Companies, 2021 (%)
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Key Segments Covered in the Report
Thailand Haircare Market Outlook by Category (Value, THB Billion, 2021-2026)
- Conditioner
- Hair colorants
- Hair loss treatments
- Perms & relaxers
- Salon hair care
- Shampoo
- Styling agents
Thailand Haircare Market Outlook by Distribution Channel (Value, THB Billion, 2021-2026)
- Hypermarkets & Supermarkets
- Convenience Stores
- Health & Beauty Stores
- Chemists/Pharmacies
- Parapharmacies/Drugstores
- Direct Sellers
- Others
Thailand Haircare Market Outlook by Packaging Material (Value, THB Billion, 2021-2026)
- Rigid Plastics
- Flexible Packaging
- Rigid Metal
- Glass
Key Highlights
- Per capita consumption and per capita expenditure of haircare were higher in Thailand than both the global and regional levels in 2021
- The per capita consumption of shampoo was higher than other haircare categories in 2021
- Hypermarkets & supermarkets was the leading distribution channel in the Spanish haircare sector
- Shampoo was the leading category in volume terms across the leading cities in the Spanish haircare sector in 2021.
- “Older consumers” represent the largest subset of the haircare sector in Thailand
Reasons to Buy
- Identify high-potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
- Our team of analysts has placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis of key macroeconomic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, employed people, and unemployment rate. It also includes an economic summary of the country along with the labor market and demographic trends.
L'Oreal S.A.
Procter & Gamble
KKR & Co.LP.
Unilever
Proffs
Toni & Guy International
Table of Contents
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Figures
Frequently asked questions
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What was the Thailand haircare market size in 2021?
The haircare market size in Thailand was valued at THB39.7 billion ($1,240.4 million) in 2021.
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What is the Thailand haircare market growth rate during 2021-2026?
The haircare market in Thailand will grow at a CAGR of over 3% during 2021-2026.
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What are the key categories in the Thailand haircare market?
The key categories in the Thailand haircare market are shampoo, conditioner, hair colorants, hair loss treatments, perms & relaxers, salon hair care, and styling agents.
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What are the key channels in the Thailand haircare market?
The key distribution channels in the Thailand haircare market are hypermarkets & supermarkets, convenience stores, health & beauty stores, chemists/pharmacies, parapharmacies/drugstores, direct sellers, and others.
-
What are the key pack materials in the Thailand haircare market?
The key pack materials in the Thailand haircare market are rigid plastics, flexible packaging, rigid metal, and glass.
-
What are the key companies in the Thailand haircare market?
Some of the key haircare companies in Thailand are Unilever, Procter & Gamble, L’Oreal S.A., Kao Corporation, and KKR & Co.LP.
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