Opportunities in the Western Europe Haircare Sector

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Western Europe was the third largest region with a value share of 14.9% in the global haircare sector in 2020 and is forecast to record a CAGR of 3.16% during 2020-2025. Shampoo was the largest category accounting for US$4,622.4 (33.7% of the overall haircare sector) in 2020 and is expected to reach US$5,372.8 million in 2025, growing at a CAGR of 3.1%. Among the high-potential countries, Sweden is expected to register the fastest value CAGR of 4.7%, while Austria is expected to register the fastest volume CAGR of 2.65%, during 2020-2025. The Western Europe haircare sector was consolidated, with the top five companies accounting for a share of 64.5% in 2020, of which L'Oréal S.A. held a share of 26.5%, with presence in all categories. L'Oréal S.A. was followed by Henkel AG & Co. KGaA and Procter & Gamble which accounted for 13.5% and 10.2% shares, respectively. Coty, Inc. and Unilever held shares of 7.4% and 6.9%, respectively, in the same year. Private labels held 4.1% value share of overall sales in 2020. Hypermarkets & supermarkets was the largest distribution channel in the Western Europe haircare sector, accounting for 41.6% of overall value sales in 2020.

This report brings together multiple data sources to provide a comprehensive overview of the Western Europe haircare sector. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Western Europe haircare sector, analyzing data from 19 countries in the region. It includes analysis on the following –

– Market Environment: Includes sector size, market size, and growth analysis by category.

– High-potential Countries’ Analysis: Indicates changing share of value consumption in the various haircare by category across high-potential countries in the Western Europe region. It also provides Risk-Reward analysis of four countries across the Western Europe region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.

– Country Deep Dive: Provides the overview, demographic analysis, and key trends across high potential countries.

– Success Stories: Provides some of the most compelling haircare manufacturers, brands, products, and marketing campaigns in the Western Europe region. It also provides a better understanding of how a certain manufacturer achieved success in the sector, and insights.

– Competitive Environment: Provides an overview of leading companies in the Western Europe region, besides analyzing the growth of private label in the region.

– Distribution Analysis: Provides analysis on the leading distribution channels in the Western Europe haircare sector in 2020. It covers distribution channels: hypermarkets & supermarkets, health & beauty stores, parapharmacies/drugstores, convenience stores, e-retailers and others, which includes department stores, cash & carries & warehouse clubs, direct sellers, chemists/pharmacies, “dollar stores”, variety stores & general merchandise retailers and other retailers.

– Packaging Analysis*: The report provides percentage share (in 2020) and growth analysis (during 2015-2025) for various pack materials, pack type, closure, and primary outer types based on the volume sales (by pack units) of haircare.

– Challenges and Future Outlook: Provides the challenges and future outlook pertaining to the Western Europe haircare sector.

Reasons to Buy

– Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.

– The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances

– The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion

– To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates

L`Oréal S.A.
Henkel AG & Co. KGaA
Procter & Gamble
Coty Inc.
Unilever
Beiersdorf Ag
Kao Corporation
Revlon Inc.
Tigi International Limited
Colgate-Palmolive

Table of Contents

Table of Contents

Executive Summary

Part 1: Market Environment

Market Size Analysis

Western Europe Compared to Other Regions

Value and Volume Growth Analysis by Region

Western Europe Market Growth Analysis by Country

Western Europe Market Growth Analysis by Category

Part 2: High-Potential Countries’ Analysis

Methodology – Identifying High Potential Countries

Top Four High-Potential Countries in the Western Europe

Overview of High-Potential Countries in the Western Europe

Growth Contribution Analysis by Country (1/4)

Growth Contribution Analysis by Country (2/4)

Growth Contribution Analysis by Country (3/4)

Growth Contribution Analysis by Country (4/4)

Per Capita Consumption Analysis

Per Capita Expenditure Analysis

Part 3: Country Deep Dive

Overview of the Swedish Haircare Sector

Key Trends in the Swedish Haircare Sector

Overview of the Austrian Haircare Sector

Key Trends in the Austrian Haircare Sector

Overview of the German Haircare Sector

Key Trends in the German Haircare Sector

Overview of the Spanish Haircare Sector

Key Trends in the Spanish Haircare Sector

Part 4: Success Stories

About Case Studies

Case Study: Smooth & Curl Miracle Lotion

Case Study: The Texture Dry Shampoo Foam

Case Study: Shampoo Eucalyptus No. 10

Part 5: Competitive Environment

Leading Companies Share in the Western Europe Haircare Sector

Brand Share Analysis of Top 5 Companies

Leading Companies in the Western Europe Haircare Sector

Leading Brands in the Western Europe Haircare Sector

Private Label Penetration in the Western Europe Haircare Sector

Part 6: Distribution Analysis

Leading Distribution Channels by Country

Leading Distribution Channels by Category (1/2)

Leading Distribution Channels by Category (2/2)

Part 7: Packaging Analysis

Growth Analysis by Key Pack Material and Pack Type

Growth Analysis by Closure Type and Primary Outer Type

Part 8: Challenges and Future Outlook

Key Challenges in the Western Europe Haircare Sector

Future Outlook of the Western Europe Haircare Sector

Appendix

Definitions

About GlobalData

Table

List of Tables

Regional Comparison: Market Size, Growth, and Per Capita Analysis, 2020-2025

Overview of High-Potential Countries in the Western Europe

Top Five Companies Share by Brand (in Value Terms) in the Western Europe Haircare Sector, 2020

Private Label Penetration (in Value Terms) in Haircare Sector, 2020

Leading Distribution Channels in the Western Europe by Country, 2020

Leading Distribution Channels in the Western Europe by Category, 2020

Figures

List of Figures

Annual Value Growth Analysis by Region, 2020-2025

Annual Volume Growth Analysis by Region, 2020-2025

Category Volume Growth Analysis of Countries Compared to Regional Average Growth

Country Value Size and CAGR Analysis Grid Based on Regional Average

Value and Volume Growth Analysis by Category in the Western Europe, 2020-2025

Country-Level Contribution to the Growth of Conditioner in the Western Europe, 2020-2025

Country-Level Contribution to the Growth of Hair Colorants in the Western Europe, 2020-2025

Country-Level Contribution to the Growth of Hair Loss Treatments in the Western Europe, 2020-2025

Country-Level Contribution to the Growth of Perms & Relaxers Category in the Western Europe, 2020-2025

Country-Level Contribution to the Growth of Salon Hair Care Category in the Western Europe, 2020-2025

Country-Level Contribution to the Growth of Shampoo Category in the Western Europe, 2020-2025

Country-Level Contribution to the Growth of Styling Agents Category in the Western Europe, 2020-2025

Per Capita Consumption by Category in the Western Europe by Country, 2020

Per Capita Expenditure by Category in the Western Europe by Country, 2020

Sweden: Category Share

Austria: Category Share

Germany: Category Share

Spain: Category Share

Leading Companies in Western Europe Haircare Sector by Value Sales (% Share), 2020

Leading Companies in Western Europe Haircare Sector by Value Sales (US$ Million), 2020

Leading Brands (Including Private Label) in Western Europe B&C Sector by Value Sales (US$ Million), 2020

Growth Analysis by Key Pack Material and Pack Type

Growth Analysis by Closure Type and Outers

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