Future Internet of Things (IoT) Unicorns

After years of hype around IoT (internet of things) technology and steady uptake, IoT is all set to become a part of the mainstream (adoption). Innovation in IoT is entering into a stabilization phase (patent applications and VC deals activity declining) & its adoption is increasing (hiring activity & filing mentions increasing.

Sectors like industrial goods, retail, utilities, healthcare, agriculture, logistics to aviation, startups are offering IoT-enabled solutions ranging from connected cars, automated homes, wearable technology to smart cities. This level of uptake is due to the technology advancement in IoT making it easier to implement and helping companies, as well as investors, seize new opportunities. In a post-COVID-19 world, we expect a new wave of digital transformation to fuel higher growth across all IoT use cases and applications.

What are the market dynamics of the IoT market?

IoT Market is initially segregated into consumer IoT and enterprise IoT segments respectively. Within the consumer IoT segment, key markets are automated home, connected car, and wearable technology and within the enterprise IoT segment, key markets include smart cities and the Industrial Internet.

IoT startups have seen VCs interest with the rise in investments in 2018 (value) & 2019 (volume), which declined in 2020 but recovered in 2021 YTD. In Q2 2021, the industry observed huge regional investment activities. Asia-Pacific led the investments globally with more than 80 deals followed by North America, Europe, Middle East & Africa, and South & Central America.

Who are the major unicorns in IoT?

Major unicorns in IoT theme include Samsara, COSMOplat, Armis Security, G7, Verkada, Quanergy, Terminus Technologies, Newlink Technology, and Splashtop.

Samsara: offers a unified platform through connected operations cloud, which allows businesses relying on physical operations to harness IoT data to develop actionable business insights and improve their operations. 

COSMOplat: is a cloud platform for various industries to improve quality and efficiency, optimize resource allocation and innovate mode transformation. 

Armis Security: provides an agentless IoT security solution offering real-time, granular, industry-specific device details and behavioral insights to trigger faster as well as more effective detection and response. 

G7: leverages IoT/AI technology and is a service provider in fleet management that allows order processing, short/longhaul visibility, asset tracking, dispatch, and route planning. 

Verkada: offers software solutions and develops enterprise security cameras with web-based software technology to allow real-time threat prevention and unified, cloud-based visibility into activity across all networks.

Who are the top-ranked IoT startups predicted to become unicorns?

The top-ranked IoT startups predicted to become unicorns are Everactive, MachineMetrics, SPAN, Verdigris, Hologram, Ghost Locomotion, Blues Wireless, Mocana, Dreem, and Medigate.

Everactive: offers end-to-end IoT-based energy harvesting solutions for enterprises. Everactive’s technology enables low-cost, long-lived, and intelligent instrumentation of industrial operations. 

MachineMetrics: is an Industrial IoT analytics and machine monitoring solution for manufacturing that collects and visualizes real-time data from machines to improve production performance. 

SPAN: offers intelligent systems for distributed energy resource management. 

Verdigris: is an AI and SaaS-driven energy analytics provider that makes buildings smarter and more connected and allows users to optimize operations, increase facility uptime, and save on energy costs. 

Hologram: is a cellular platform for IoT that connects the internet of things by providing cellular connectivity, pre-certified hardware, and an IoT software stack.

Major unicorns in IoT

To know more about key players, download a free report sample

Market report scope

Scope

Based on GlobalData’s proprietary ranking of 10,000 top startups, 40 IoT startups globally are shortlisted, of which 25 IoT startups are predicted to become future unicorns based on GlobalData’s proprietary Machine Learning Model. The 10,000 top startups are spread over 70 countries with the US accounting for half of them, followed by China. Critical sectors in the startup universe include TMT (55%), Pharmaceuticals and Healthcare (11%), Financial Services (7%), and Retailing (4%), followed by other sectors.

Predicting Future IoT Unicorns by combining Startup Scorecard and Machine Learning model using 3 broad Patenting, Hiring and Investments trends in IoT Startups over the years. Unicorn Prediction came out to be true in recent years.

Key Highlights

The report highlights potential unicorns in the IoT market ecosystem and covers insights on VC investments, stage of startups, IoT regional investment activity, job analytics, company filing trends, and patenting activity. Comprehensive view on innovative IoT startups with cutting-edge expertise spanning across sectors are predicted to become tomorrow’s unicorns.

Reasons to Buy

• GlobalData’s Potential Unicorns list offers early predictive intelligence and enables us to spot tomorrow’s winners today.
• The report identifies venture-funded companies which have the potential to become unicorns (a valuation of at least $1 billion) driven by GlobalData’s proprietary machine-learning algorithm which decodes millions of interactions between key deal attributes.