World Cigarettes Morocco

Dark plain cigarettes, typified by the local brand Casa Sports, accounted for only 7.5% of the market in 2012, down from 48% in 2000. Economy brands dominate with 73% of volumes in 2010.The market stood at 14.66 billion pieces in 1990 and until recently was relatively stable. Volumes have recorded steady growth since 2006, to reach 17.15 billion pieces in 2012 and .17.5 billion pieces in 2013.Compared with 611 pieces in 1990, consumption was 531 pieces in 2012 although this is up on 471 pieces in 2005. A rise to 536 is forecast for 2013.


"World Cigarettes Morocco” report is a qualitative report providing extensive and highly detailed consumption data on the Cigarettes industry in Morocco.

This report is the result of ERC’s extensive Cigarettes research covering Cigarettes across Morocco. The report provides consumption data based upon a unique combination of industry research, fieldwork, Cigarettes sizing work and our in-house expertise in the Cigarettes Industry in order to offer extensive data about the trends and dynamics affecting the Cigarettes industry.

This report is aimed at companies operating in the Cigarettes industry and for new companies considering entry into Cigarettes industry.

This report provides detailed data of the manufacturers operating in the Cigarettes industry in Morocco.

This report also provides Cigarettes size of the Cigarettes industry in Morocco along with other data relating to the regulations, retail price, smoking population, production & trade and forecast data.

Reasons to buy

Cigarettes companies require a detailed understanding of Cigarettes consumption in order to align their sales and marketing efforts with the latest trends in the Cigarettes. This report clarifies in detail, by region and company, where the growth opportunities are in Cigarettes industry to enable effective Marketing plan

As consumers’ product demands evolve, the dynamics between different countries also change – favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting Cigarettes dynamics is key to ensuring maximum sales in the future

The differing growth rates in overall regional product sales drive fundamental shifts in the Cigarettes. This report provides detailed, authoritative data on these changes for Market

The report provides the latest data on Cigarettes dynamics in the Cigarettes industry across Morocco, providing Marketing with essential data in order to understand their own position in the Cigarettes and to identify where to compete in the future.

Companies mentioned

Imperial Tobacco Maroc

Table of Contents


Market Size

Cigarette Consumption, 1990-2013

Per Capita Consumption, 1990-2013

Market Structure

Market Breakdown by Type: Filter v Plain, 2000-2005

Cigarette Sales by Type: Blond v Dark Tobacco, 2000-2012

Cigarette Sales, Filter/Plain Split, 2000-2005

Cigarette Sales by Price Segment, 2003-2010

Manufacturers & Brands

Manufacturer Sales & Market Shares, 2000-2013

Brand Family Shares, 2000-2006 & 2010

Taxation & Retail Prices


Retail Prices

Cigarette Prices by Brand, May 2009

Price Development for Marquise, 2005-2013

The Smoking Population

Smoking Population, 1990-2012

Prevalence of Current Smokers by Age, Sex & Educational Level

Production & Trade


Cigarette Production, 1990-2012

Production of Cigarettes by Type: Blond v Dark, 2000-2008

Cigarette Production by Facility, 1996-2005 & 2008


Cigarette Imports, 1990-2012

Cigarette Imports by Country of Origin, 2000-2012


Cigarette Exports, 1990-2012

Operating Constraints

Advertising Restri

Health Warnings

Other Restrictions

Company Profiles

Imperial Tobacco Maroc

Prospects & Forecasts

Consumption Forecasts to 2022

List of Tables


List of Figures



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