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Deutsche Bank Wealth Management – Competitor Profile

Deutsche Bank is a global bank headquartered in Frankfurt, Germany. It has a presence in Asia Pacific; the Americas; and Europe, the Middle East, and Africa (EMEA). The bank’s Wealth Management division sits within the overall Private Bank division, which is one of six main business segments.

This competitor profile provides a comprehensive analysis of Deutsche Bank’s wealth management operations. It offers insights into the company’s strategy and financial performance, including key data on AUM. Customer targeting and service propositions are covered, as are product innovation and marketing activities.


– In June 2020, Deutsche Bank combined its Wealth Management and Private and Commercial Business International units to create International Private Bank (IPB) as part of its transformation strategy to focus on profitable core businesses that have a strong presence in growth markets.

– The group has had an active cost-cutting target for 2022 in place since 2019 and was successful in meeting its cost-reduction targets in 2020, when it cut EUR2 billion ($2.45 billion) in costs. In addition, the bank achieved its target of reducing adjusted costs to EUR19.5 billion ($23.84 billion).

– The bank has also been exclusively focusing on the digitalization of its product and service offerings to better meet the demands of its clientele globally. In December 2020, Deutsche Bank partnered with Google to migrate its operations to Google Cloud, thus making its client response system faster and increasing the overall security of its business operations.

Reasons to Buy

– Examine the financial performance, key ratios, and AUM growth of Deutsche Bank and its Wealth Management division and benchmark this competitor against other global wealth managers.

– Understand Deutsche Bank Wealth Management’s current strategic objectives and their impact on its financial performance.

– Discover Deutsche Bank Wealth Management’s key products and client targeting strategies and examine whether these have been successful.

– Learn more about Deutsche Bank Wealth Management’s marketing strategy, social media presence, and digital innovations.

Key Players


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Table of Contents

Table of Contents

Executive Summary


Financial Performance

Customers and Products

Marketing and Advertising



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