Country Profile: Seasonings, Dressings & Sauces sector in Egypt

The Egyptian Seasonings, Dressings & Sauces sector accounted for a value share of 39.1% in Middle East & Africa, in 2016. The sector is driven by consumers’ urge for new taste preferences, and adaptation of new culinary traditions from other parts of the world. The Condiment Sauces market is the largest market in both value and volume terms. Hypermarkets & Supermarkets is the leading channel for the distribution of seasonings, dressing and sauces in the country. Health & Wellness attributes such as ‘Naturally Healthy’ & ‘Food Minus’ and consumer benefits such as ‘Weight & Shape Management’, ‘Health Management’ and ‘General Wellbeing’ are the most sought after claims in the country. Rigid Plastics is the most commonly used packaging material in the Egyptian Seasonings, Dressings & Sauces sector.

GlobalData’s Country Profile report on the Seasonings, Dressings & Sauces sector in Egypt provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

– Market data: Overall market value and volume data with growth analysis for 2011-2021

– Category coverage: Value and growth analysis for Bouillons & Stocks, Chutneys & Relishes, Condiment Sauces, Dips, Dressings, Dry Cooking Sauces, Herbs, Spices & Seasonings, Tomato Pastes and Purées, and, Wet Cooking Sauces with inputs on individual category share within each market and the change in their market share forecast for 2016-2021

– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016

– Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others

– Packaging data: consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Jar, Bottle, Bag/Sachet, Tub, Box, Pouch, and Tube.

Scope

– The Egyptian Seasonings, Dressings & Sauces sector is led by Condiment Sauces in value and volume terms.

– Chutneys & Relishes is expected to grow fastest during 2016-2021 at a CAGR of 10.3%.

– Rigid Plastics is the most commonly used packaging material in the sector.

– Hypermarkets & Supermarkets is the leading distribution channel for seasonings, dressings & sauces in the country.

– The Egyptian Seasonings, Dressings & Sauces sector is expected to grow at a CAGR of 7.6% during 2016-2021.

Reasons to buy

– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

– Manufacturers can identify the opportunities to position products with H&W attributes/benefits

– Access the key and most influential consumer trends driving Seasonings, Dressings and Sauces sector products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Companies mentioned

Faragalla Group

Nestle S.A.

Unilever Plc

Premier Foods Group Limited

The French`s Food Company LLC

Paulig Group

Wadi Food

Desiam Company

Halwani Bros. Co.

PepsiCo Inc.

Baumer Foods Inc.

El Tayeb Spices

Lian Yi Development Co. Ltd.

El Doha

Table of Contents

Table of Contents

1. Report Scope 1

2. Executive summary 3

3. Egypt in the global and regional context 4

3.1. Egypt’s market share in the Global and Middle East & African Seasonings, Dressings & Sauces Sector 4

3.2. Egypt compared to other leading countries in the Middle East & Africa region 5

4. Market size analysis – Seasonings, Dressings & Sauces Sector 6

4.1. Value and volume analysis – Seasonings, Dressings & Sauces sector in Egypt 6

4.2. Per capita consumption analysis -Egypt compared to the global and Middle East & Africa region 7

4.3. Value and volume analysis of markets in the Seasonings, Dressings & Sauces sector 8

4.4. Growth analysis by markets 9

5. Market and category analysis 10

5.1. Per capita consumption analysis by markets 10

5.2. Market analysis: Bouillons & Stocks 11

5.3. Market analysis: Chutneys & Relishes 13

5.4. Market analysis: Condiment Sauces 15

5.5. Market analysis: Dips 18

5.6. Market analysis: Dressings 20

5.7. Market analysis: Dry Cooking Sauces 23

5.8. Market analysis: Herbs, Spices & Seasonings 25

5.9. Market analysis: Tomato Pastes and Purées 28

5.10. Market analysis: Wet Cooking Sauces 29

6. Distribution analysis 32

6.1. Distribution channel share analysis: Seasonings, Dressings & Sauces 32

6.2. Distribution channel share analysis: Bouillons & Stocks 33

6.3. Distribution channel share analysis: Chutneys & Relishes 34

6.4. Distribution channel share analysis: Condiment Sauces 35

6.5. Distribution channel share analysis: Dips 36

6.6. Distribution channel share analysis: Dressings 37

6.7. Distribution channel share analysis: Dry Cooking Sauces 38

6.8. Distribution channel share analysis: Herbs, Spices & Seasonings 39

6.9. Distribution channel share analysis: Tomato Pastes and Purées 40

6.10. Distribution channel share analysis: Wet Cooking Sauces 41

7. Competitive landscape 42

7.1. Brand share analysis by sector 42

7.2. Brand share analysis by markets 44

7.3. Brand share analysis by category 53

7.3.1. Bouillons & Stocks 53

7.3.2. Chutneys & Relishes 54

7.3.3. Condiment Sauces 55

7.3.4. Dips 58

7.3.5. Dressings 59

7.3.6. Dry Cooking Sauces 60

7.3.7. Herbs, Spices & Seasonings 61

7.3.8. Wet Cooking Sauces 63

8. Health & Wellness analysis 64

8.1. Market size analysis by Health & Wellness claims 64

8.2. Market share analysis – Health & Wellness product attributes 65

8.3. Market size analysis – Health & Wellness consumer benefits 67

9. Packaging analysis 69

9.1. Packaging share and growth analysis by packaging material in the Seasonings, Dressings & Sauces sector 69

9.2. Packaging share analysis by packaging material in Seasonings, Dressings & Sauces markets 70

9.3. Packaging share and growth analysis by container type in the Seasonings, Dressings & Sauces sector 71

9.4. Packaging share analysis by container type in Seasonings, Dressings & Sauces markets 72

9.5. Packaging share and growth analysis by closure type in the Seasonings, Dressings & Sauces sector 73

9.6. Packaging share analysis by closure type in Seasonings, Dressings & Sauces markets 74

9.7. Packaging share and growth analysis by outer type in the Seasonings, Dressings & Sauces sector 75

9.8. Packaging share analysis by outer type in Seasonings, Dressings & Sauces markets 76

10. Macroeconomic analysis 77

10.1. GDP per Capita 80

10.2. Population and population growth 81

10.3. Consumer Price Index 82

10.4. Population breakdown by age 83

11. Methodology 84

12. Definitions 85

13. Appendix 99

14. About GlobalData 122

15. Disclaimer 123

16. Contact Us 124

List of Tables

List of Tables

Table 1: Volume share of Egypt in the global and Middle East & African Seasonings, Dressings & Sauces sector, 2011-2021 4

Table 2: Growth analysis by markets, 2016-2021 9

Table 3: Value analysis of Bouillons & Stocks market by categories, 2011-2021 12

Table 4: Volume analysis of Bouillons & Stocks market by categories, 2011-2021 12

Table 5: Value analysis of Chutneys & Relishes market by categories, 2011-2021 14

Table 6: Volume analysis of Chutneys & Relishes market by categories, 2011-2021 14

Table 7: Value analysis of Condiment Sauces market by categories, 2011-2021 16

Table 8: Volume analysis of Condiment Sauces market by categories, 2011-2021 17

Table 9: Value analysis of Dips market by categories, 2011-2021 19

Table 10: Volume analysis of Dips market by categories, 2011-2021 19

Table 11: Value analysis of Dressings market by categories, 2011-2021 21

Table 12: Volume analysis of Dressings market by categories, 2011-2021 22

Table 13: Value analysis of Dry Cooking Sauces market by categories, 2011-2021 24

Table 14: Volume analysis of Dry Cooking Sauces market by categories, 2011-2021 24

Table 15: Value analysis of Herbs, Spices & Seasonings market by categories, 2011-2021 26

Table 16: Volume analysis of Herbs, Spices & Seasonings market by categories, 2011-2021 27

Table 17: Value analysis of Wet Cooking Sauces market by categories, 2011-2021 30

Table 18: Volume analysis of Wet Cooking Sauces market by categories, 2011-2021 31

Table 19: Brand Value and Volume- Seasonings, Dressings & Sauces sector 43

Table 20: Brand Value and Volume- Bouillons & Stocks market 44

Table 21: Brand Value and Volume- Chutneys & Relishes market 45

Table 22: Brand Value and Volume- Condiment Sauces market 46

Table 23: Brand Value and Volume- Dips market 47

Table 24: Brand Value and Volume-Dressings market 48

Table 25: Brand Value and Volume- Dry Cooking Sauces market 49

Table 26: Brand Value and Volume- Herbs, Spices & Seasonings market 50

Table 27: Brand Value and Volume- Tomato pastes and purées market 51

Table 28: Brand Value and Volume- Wet Cooking Sauces market 52

Table 29: Brand Value and Volume- Gravy Makers (Non-Gravy Granules) category 53

Table 30: Brand Value and Volume- Liquid Stocks category 53

Table 31: Brand Value and Volume- Stock Cubes category 53

Table 32: Brand Value and Volume- Chutney category 54

Table 33: Brand Value and Volume- Relish category 54

Table 34: Brand Value and Volume- Sweet Pickle category 54

Table 35: Brand Value and Volume- Barbecue Sauces category 55

Table 36: Brand Value and Volume- Brown Sauce category 55

Table 37: Brand Value and Volume- Chilli/Hot Sauce category 55

Table 38: Brand Value and Volume- Horseradish Sauces category 55

Table 39: Brand Value and Volume- Mustards category 56

Table 40: Brand Value and Volume- Oyster Sauces category 56

Table 41: Brand Value and Volume- Soy-Based Sauce category 56

Table 42: Brand Value and Volume- Tomato Ketchup category 56

Table 43: Brand Value and Volume- Other Condiment Sauces category 57

Table 44: Brand Value and Volume- Tomato-Based Dips category 58

Table 45: Brand Value and Volume- Other Dips category 58

Table 46: Brand Value and Volume- Cream and Cream-Style Dressings category 59

Table 47: Brand Value and Volume- Mayonnaise category 59

Table 48: Brand Value and Volume- Tomato-Based category 59

Table 49: Brand Value and Volume- Vinaigrette category 59

Table 50: Brand Value and Volume- Other Dressings category 59

Table 51: Brand Value and Volume- Dry Sauce Mixes category 60

Table 52: Brand Value and Volume- Instant Gravy category 60

Table 53: Brand Value and Volume- Dried Herbs category 61

Table 54: Brand Value and Volume- Pepper category 61

Table 55: Brand Value and Volume- Salt category 61

Table 56: Brand Value and Volume- Single & Other Spices category 61

Table 57: Brand Value and Volume- Spice Mixes category 62

Table 58: Brand Value and Volume- Marinades category 63

Table 59: Brand Value and Volume- Oriental Sauces category 63

Table 60: Brand Value and Volume- Pasta Sauces category 63

Table 61: Market Definitions 85

Table 62: Category Definitions 86

Table 63: Category Definitions 87

Table 64: Category Definitions 88

Table 65: Category Definitions 89

Table 66: Channel Definitions 90

Table 67: Health & Wellness: Product Attributes-Food Minus 91

Table 68: Health & Wellness: Product Attributes-Free From 92

Table 69: Health & Wellness: Product Attributes-Functional & Fortified 93

Table 70: Health & Wellness: Product Attributes-Naturally Healthy 94

Table 71: Health & Wellness: Product Attributes-Food Intolerance 95

Table 72: Health & Wellness: Consumer Benefits-Health Management 96

Table 73: Health & Wellness: Analysis by Consumer Benefits 97

Table 74: Health & Wellness: Consumer Benefits-Performance 98

Table 75: Market Value for Bouillons & Stocks- by category (E£ Million), 2011-2021 99

Table 76: Market Value for Chutneys & Relishes- by category (E£ Million), 2011-2021 99

Table 77: Market Value for Condiment Sauces- by category (E£ Million), 2011-2021 100

Table 78: Market Value for Dips – by category (E£ Million), 2011-2021 101

Table 79: Market Value for Dressings – by category (E£ Million), 2011-2021 102

Table 80: Market Value for Dry Cooking Sauces- by category (E£ Million), 2011-2021 102

Table 81: Market Value for Herbs, Spices & Seasonings- by category (E£ Million), 2011-2021 103

Table 82: Market Value for Tomato Pastes and Purées- by category (E£ Million), 2011-2021 103

Table 83: Market Value for Wet Cooking Sauces- by category (E£ Million), 2011-2021 104

Table 84: Market Value for Bouillons & Stocks- by category (US$ Million), 2011-2021 104

Table 85: Market Value for Chutneys & Relishes- by category (US$ Million), 2011-2021 105

Table 86: Market Value for Condiment Sauces- by category (US$ Million), 2011-2021 106

Table 87: Market Value for Dips – by category (US$ Million), 2011-2021 107

Table 88: Market Value for Dressings – by category (US$ Million), 2011-2021 107

Table 89: Market Value for Dry Cooking Sauces- by category (US$ Million), 2011-2021 108

Table 90: Market Value for Herbs, Spices & Seasonings- by category (US$ Million), 2011-2021 108

Table 91: Market Value for Tomato Pastes and Purées- by category (US$ Million), 2011-2021 109

Table 92: Market Value for Wet Cooking Sauces- by category (US$ Million), 2011-2021 109

Table 93: Market Value for Bouillons & Stocks- by category (Kg Million), 2011-2021 110

Table 94: Market Value for Chutneys & Relishes- by category (Kg Million), 2011-2021 110

Table 95: Market Value for Condiment Sauces- by category (Kg Million), 2011-2021 111

Table 96: Market Value for Dips – by category (Kg Million), 2011-2021 112

Table 97: Market Value for Dressings – by category (Kg Million), 2011-2021 112

Table 98: Market Value for Dry Cooking Sauces- by category (Kg Million), 2011-2021 113

Table 99: Market Value for Herbs, Spices & Seasonings- by category (Kg Million), 2011-2021 113

Table 100: Market Value for Tomato Pastes and Purées- by category (Kg Million), 2011-2021 114

Table 101: Market Value for Wet Cooking Sauces- by category (Kg Million), 2011-2021 114

Table 102: Seasonings, Dressings & Sauces Sales Distribution in Egypt- by Markets (E£ Million), 2016 115

Table 103: Key Health & Wellness product attributes driving sales in Egypt (E£ Million) 116

Table 104: Key Health & Wellness consumer benefits driving sales in Egypt (E£ Million) 116

Table 105: Packaging Material (in Million pack units) 117

Table 106: Container Type (in Million pack units) 118

Table 107: Closure Type (in Million pack units) 119

Table 108: Outer Type (in Million pack units) 120

Table 109: Exchange Rates: (US$-E£), 2011-2021 120

Table 110: GDP Per Capita (E£) 120

Table 111: Population 121

Table 112: Consumer Price Index 121

Table 113: Age Profile (Millions of Persons) 121

List of Figures

List of Figures

Figure 1: Egypt compared to other top four countries – market size, growth and competitive landscape 5

Figure 2: Market size analysis by value and volume, Seasonings, Dressings & Sauces sector, 2011-2021 6

Figure 3: Per capita consumption of Seasonings, Dressings & Sauces in Egypt compared to global and Middle East & Africa average, 2011-2021 7

Figure 4: Value and volume growth analysis by markets, 2016-2021 8

Figure 5: Per capita consumption (by markets) in Egypt compared to global and Middle East & Africa average, 2016 10

Figure 6: Growth analysis by value and volume in the Bouillons & Stocks market, 2011-2021 11

Figure 7: Value and volume growth analysis, Chutneys & Relishes market, 2011-2021 13

Figure 8: Value and volume growth analysis, Condiment Sauces market, 2011-2021 15

Figure 9: Value and volume growth analysis, Dips market, 2011-2021 18

Figure 10: Value and volume growth analysis, Dressings market, 2011-2021 20

Figure 11: Value and volume growth analysis, Dry Cooking Sauces market, 2011-2021 23

Figure 12: Value and volume growth analysis, Herbs, Spices & Seasonings market, 2011-2021 25

Figure 13: Value and volume growth analysis, Tomato Pastes and Purées market, 2011-2021 28

Figure 14: Value and volume growth analysis, Wet Cooking Sauces market, 2011-2021 29

Figure 15: Distribution channel share, Seasonings, Dressings & Sauces, 2011-2016 32

Figure 16: Distribution channel share, Bouillons & Stocks market, 2011-2016 33

Figure 17: Distribution channel share, Chutneys & Relishes market, 2011-2016 34

Figure 18: Distribution channel share, Condiment Sauces market, 2011-2016 35

Figure 19: Distribution channel share, Dips market, 2011-2016 36

Figure 20: Distribution channel share, Dressings market, 2011-2016 37

Figure 21: Distribution channel share, Dry Cooking Sauces market, 2011-2016 38

Figure 22: Distribution channel share, Herbs, Spices & Seasonings market, 2011-2016 39

Figure 23: Distribution channel share, Tomato Pastes and Purées market, 2011-2016 40

Figure 24: Distribution channel share, Wet Cooking Sauces market, 2011-2016 41

Figure 25: Leading brands in the Egyptian Seasonings, Dressings & Sauces sector, value and volume share, 2016 42

Figure 26: Leading brands in the Bouillons & Stocks market, value and volume share, 2016 44

Figure 27: Leading brands in the Chutneys & Relishes market, value and volume share, 2016 45

Figure 28: Leading brands in the Condiment Sauces market, value and volume share, 2016 46

Figure 29: Leading brands in the Dips market, value and volume share, 2016 47

Figure 30: Leading brands in the Dressings market, value and volume share, 2016 48

Figure 31: Leading brands in the Dry Cooking Sauces market, value and volume share, 2016 49

Figure 32: Leading brands in the Herbs, Spices & Seasonings market, value and volume share, 2016 50

Figure 33: Leading brands in the Tomato pastes and purées market, value and volume share, 2016 51

Figure 34: Leading brands in the Wet Cooking Sauces market, value and volume share, 2016 52

Figure 35: Value of Health & Wellness claims by market, US$ million, 2016-2021 64

Figure 36: Value analysis by Health & Wellness product attributes, 2016 65

Figure 37: Volume analysis by Health & Wellness product attributes, 2016 66

Figure 38: Value analysis by Health & Wellness consumer benefits, 2016 67

Figure 39: Volume analysis by Health & Wellness consumer benefits, 2016 68

Figure 40: Packaging share and growth analysis by packaging material, 2011-2021 69

Figure 41: Use of packaging material by markets (in pack units), 2016 70

Figure 42: Packaging share and growth analysis by container type, 2011-2021 71

Figure 43: Use of container type by markets (in pack units), 2016 72

Figure 44: Packaging share and growth analysis by closure type, 2011-2021 73

Figure 45: Use of closure type by markets (in pack units), 2016 74

Figure 46: Packaging share and growth analysis by outer type, 2011-2021 75

Figure 47: Use of outer type by markets (in pack units), 2016 76

Figure 48: Relative comparison of countries based on PEST analysis 77

Figure 49: Egypt’s GDP per capita, 2011-2016 80

Figure 50: Population growth in Egypt, 2011-2016 81

Figure 51: Consumer Price Index, Egypt, 2010-2016 82

Figure 52: Age Profile, Egypt, 2016 83

Figure 53: About GlobalData 122

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