Consumer and Market Insights: Wine in Venezuela

The Venezuelan Wine market is led by the Still Wine category in both value and volume terms. The Fortified Wine category is forecast to witness the fastest growth in volume terms, while the Still wine category is expected to record the fastest value growth during 2015-2020. Davide Campari-Milano S.p.A., LVMH Moët Hennessy Louis Vuitton S.A. and Viña San Pedro Tarapacá S.A. are the leading market players in Venezuela.

Scope

• The Wine market in Venezuela is forecast to grow at a CAGR of 2.1% during 2015-2020.

• The Fortified Wine category is forecast to register the fastest volume growth.

• The Still Wine category is expected to register the fastest value growth during 2015-2020.

• The Red Wine segment is expected to gain maximum share growth within the Still Wine category.

• The Wine market in Venezuela account for nearly one-fifth of the overall Wine & Spirits retail sales in the country.

Reasons to buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Companies mentioned

Davide Campari-Milano S.p.A.

Gonzalez Byass S.A.

Porto Barros

Bacardi Limited

Sogrape Vinhos

S.A.

LVMH Moët Hennessy

Louis Vuitton S.A.

Freixenet (Dws) Ltd

Watt’s S.A.

Valdivieso Wines

Bodegas Pomar

Viña San Pedro Tarapacá S.A.

Viña Concha Y Toro S.A.

Trapiche Argentina

Bodegas Marqués de Cáceres

La Huerta Winery

VIÑA CONO SUR S.A.

Enalia Ltda

Central Madeirense

Makro

Unicasa 

Excelsior Gama

Table of Contents

Introduction

• Report Scope

Country Context

• Macroeconomic indicators – GDP Per Capita, Population, Consumer Price Index and Age Profile

Market Overview

• Value and volume analysis for the Venezuelan Wine market

• Impact of exchange rate fluctuations on the Venezuelan Wine market

• Volume analysis by category

• Market value and growth rates, by category

• Historic and forecast value analysis by category

• Winners and losers by categories with change in market share

• Segment share in a category (value terms) and change in market share

• Average category level pricing

Retail Landscape and Key Distribution Channels

• Leading retailers in the Venezuelan Wine & Spirits market

• Leading distribution channels (volume terms) in the Venezuelan Wine market

• Leading distribution channels (volume terms) by category

Competitive Landscape

• Market share of leading brands (in volume terms) by category

Packaging

• Wine market by type of packaging material/container (in volume terms)

• Wine market by type of packaging closure/outer (in volume terms)

• Wine market by type of packaging, forecast(in volume terms)

Appendix

• Country context

• Category value and volume data

• Sector Overview

• Segment data

• Packaging data

• Category definitions

• Segment definitions

• Channel definitions

• Methodology

• About Canadean

List of Tables

Table 1: Market value analysis in VEF and US$, 2010-2020

Table 2: Market volume growth analysis, 2010-2020

Table 3: Exchange rate fluctuations: US$ to VEF

Table 4: Market volume growth, by category, 2015-2020

Table 5: Segment level analysis by category, 2015

Table 6: Average price per litre comparison by categories

Table 7: Leading retailers

Table 8: Leading brands by category, 2015

List of Figures

Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)

Figure 2: Market volume analysis, 2010-2020

Figure 3: Market volume share analysis by category, 2015

Figure 4: Market value growth analysis by category, 2010-2020

Figure 5: Historic and forecast value analysis by category, 2010-2020

Figure 6: Change in market share by category, 2015-2020

Figure 7: Leading distribution channels, overall Wine & Spirits, 2012-2015

Figure 8: Leading distribution channels, overall Wine market, 2015

Figure 9: Leading distribution channels by category, 2015

Figure 10: Brand share analysis by category (by volume), 2015

Figure 11: Packaging analysis – key packaging material, container, closure and outer type, 2015

Figure 12: Growth in key packaging material, container, closure and outer type, 2015-2020

    Pricing

Discounts available for multiple purchases.

reportstore@globaldata.com
+44 20 7947 2745

Join our mailing list

Saved reports