Global Savory Snacks Sector Overview – Market Characteristics and Shopping Behavior driving Innovation in the sector

Overall, the savory snack sector will see an increase in value and volume between 2019-2023. However, this growth trajectory will differ from the forecasts from 2019 before the COVID-19 outbreak took place. The volume growth for the sector is forecast to be slower than anticipated, while the impact on value grow is expected to be more limited.

This report outlines the market trends and consumer behavior impacting the savory snacks and what implications these may have on the industry's future. It further explores the evolution of the market amid COVID-19, company performance, and news, as well as inspiring product innovation.


– Take full advantage of sector volume and value growth.

– Focus on middle-priced range products to reach most consumers.

– Offer larger packs to suit the consumer shift away from on-the-go consumption.

– Adapt to emerging at-home habits through DIY and e-commerce.

– Develop sustainable and local strategies in formulation and packaging.

Reasons to buy

– Understand the relevant market and consumer trends that are driving the savory snacks sector.

– Gain a broader understanding of the impact of COVID-19 on the savory snacks sector and its impact on consumer spending and preferences.

– Access valuable strategic take-outs in the form of specific opportunities to enhance future decision-making and inform new product development.

Companies mentioned

Kkokkal Corn Play

Hobzovy Straznicke

Haldiram's Nagpur,Bier Nuts



Essento Food



Hangzhou Haomusi Food

Vibrant Foods

Kohlberg Kravis Roberts Campbell

Annott's Biscuits




Auntie Anne's



General Mills

Table of Contents

Table of Contents

Sector Landscapes: Savory Snacks

1.Industry overview

2.News analysis

3.Shopping behavior

4.Deals analysis

5.Innovation analysis




Discounts available for multiple purchases.
+44 20 7947 2745

Join our mailing list

Saved reports