Belgium Sportswear Market Size and Forecast Analytics by Category (Apparel, Footwear, Accessories), Segments (Gender, Positioning, Activitiy), Retail Channel and Key Brands, 2020-2025
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Belgium’s sportswear market was valued at EUR1,933 million in 2020 and is expected to grow with a CAGR of more than 5% during the period 2021-2025. Sports clothing accounted for the largest share in 2020, followed by sports footwear, and sports accessories. Offline purchases dominated Belgium’s sportswear market. Clothing, footwear & accessories specialists were the leading distribution channel, followed by other online retailers, online specialists and department stores. Nike, Adidas and Decathlon were found to be the top brands in the Belgian sportswear market in 2020.
Overview of Belgium sportswear market
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What are the key segments of Belgium’s sportswear market?
Belgium’s sportswear market includes sports clothing, sports footwear and sports accessories. Sports clothing accounted for the largest share in 2020, followed by sports footwear, and sports accessories. Sports clothing share has been increasing and it is expected to grow at a slow pace during the forecast period.
Sports clothing: Belgium’s sports clothing includes womenswear, menswear, and childrenswear, where womenswear is expected to show the highest growth rate during the forecast period. Based on sales, sports-inspired casual wear was the dominating sportswear type in 2020, followed by active, and technical sportswear types. By sales of sports activity, training had the highest share amongst the sports clothing based on activity in 2020, followed by football (soccer only), and running. By sports value, Decathlon, Nike, and Adidas were found to be the top sports clothing brands in the country in 2020.
Sports footwear: The sports footwear category is expected to grow with a CAGR of more than 6% during the period 2021-2025. Belgium’s sports footwear includes women’s footwear, men’s footwear, and children’s footwear, where women’s footwear is expected to show the highest growth rate during the forecast period. In 2020, active was the dominating sports footwear type, followed by technical, and sports inspires casualwear sports footwear types. Training had the highest share amongst the sports footwear based on activity in 2020, followed by running, and basketball. Nike Adidas and Vans were found to be the top sports footwear brands by value in 2020.
Sports accessories: Belgium’s sports accessories include handbags, sunglasses, hats, scarves, gloves, belts, and other accessories, where gloves are expected to show the highest growth rate during the forecast period. Handbags had the highest share of Belgium’s sports accessories in 2020, followed by sunglasses, and hats. In 2020, sports-inspired casual wear was the dominating sports accessories type, followed by active and technical. Training had the highest share amongst the sports accessories based on activity in 2020, followed by running, and football (soccer only). Nike Adidas and Decathlon were the top sports footwear brands by value in 2020.
Belgium sportswear market, by key categories
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What are the major distribution channels in the Belgian sportswear market?
Offline purchases had a major share in Belgium’s sportswear market, with online penetration being less than 25% in 2020. The distribution channels in Belgium’s sportswear market included clothing, footwear & accessories specialists, other online retailers, online specialists, department stores, hypermarkets, supermarkets & hard discounters, other specialist retailers, and others.
Belgium sportswear market, by distribution channels
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Which are the top sportswear brands in Belgium?
The major sportswear brands in Belgium’s sportswear market are Nike, Adidas, Decathlon, Vans, ASICS, Under Armour, HOKA ONE ONE, Peak Performance, Reebok, Converse, New Balance, Champion Columbia, Puma, Brooks, Bjorn Borg, Callaway Napapijri, Lacoste and Hummel.
Belgium sportswear market, by key brands
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Market report scope
Market size (Year – 2020) | EUR1,933 million |
Growth rate (CAGR) | >5% |
Base year for estimation | 2020 |
Forecast period | 2021-2025 |
Key categories | Sports clothing, sports footwear, and sports accessories |
Key distribution channels | Clothing, footwear & accessories specialists, other online retailers, online specialists, department stores, hypermarkets, supermarkets & hard discounters, other specialist retailers, and others |
Key brands | Nike, Adidas, Decathlon, Vans, ASICS, Under Armour, HOKA ONE ONE, Peak Performance, Reebok, Converse, New Balance, Champion Columbia, Puma, Brooks, Bjorn Borg, Callaway Napapijri, Lacoste and Hummel |
Scope
- The overall sportswear market in Belgium is forecast to grow at a CAGR of more than 5% between 2020 and 2025.
- Women’s sports clothing will grow more than 5% by 2025.
- Trainers in men’s sports footwear dominates the sales but shoes & boots are expected to be the fastest-growing category.
Reasons to Buy
- Gain a comprehensive view of the Sportwear market and forecasts for 2025.
- Explore new opportunities that will allow you to align your product offerings and strategies to meet demand following the impact of COVID-19 on the accessories market.
- Investigate current and forecast trends in the market to identify the opportunities offering the most potential.
- Understand who the main competitors are in the sectors.
Adidas
Decathlon
Vans
ASICS
Under Armour
HOKA ONE ONE
Peak Performance
Reebokk
Converse
Table of Contents
Frequently asked questions
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What was the value of the Belgian sportswear market?
The Belgian sportswear market was valued at EUR1,933 million in 2020.
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What is the growth rate of Belgium’s sportswear market?
Belgium’s sportswear market was expected to grow by a CAGR of more than 5% during the period 2021-2025.
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What are the key segments of the Belgian sportswear market?
Sports clothing accounted for the largest share in 2020, followed by sports footwear, and sports accessories.
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What are the leading distribution channels of Belgium’s sportswear market?
Clothing, footwear & accessories specialists was the leading distribution channel in 2020, followed by other online retailers, and online specialists.
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Which are the key brands in the Belgian sportswear market?
Nike, Adidas, Decathlon, Vans, ASICS, Under Armour, HOKA ONE ONE, Peak Performance, Reebok, Converse, New Balance, Champion Columbia, Puma, Brooks, Bjorn Borg, Callaway Napapijri, Lacoste and Hummel are found to be the key brands in the Belgian sportswear market.
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